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Yue Sheng

Just another Master of Science – Digital Innovation in Marketing site

Fox School of Business

Social Media Strategy

Social Media Strategy in Digital Marketing

October 22, 2019 By Yue Sheng 20 Comments

The availability of social medium platforms has made them a collaborative tool to distribute press release and official communication. Although social media are not intended to allow direct communication with everyone, they provide resources and accessibility to the followers, journalists, stakeholders, and influencers who will amplify the delivered messages from brands. … [Read more...] about Social Media Strategy in Digital Marketing

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  • Connecting Innovative Digital Marketing with Business Objectives
  • Social Media Strategy in Digital Marketing
  • Responsive Website or App? How to Determine a Better Business Strategy
  • Improving User Experience of Websites with Chatbots
  • Integration of Novel Technologies to Improve Business Process
  • Fundamental Elements Needed for Building a Website with Good Discoverability

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