Competitors
- SuperCook
- Recipe discovery app offering menus based on ingredients in your fridge, reducing food waste & free up time
- App provides ingredient checklist that offers recipes based on ingredients available
- Free App
- Yummly
- Smart cooking app, allows for personalization of tastes based on any food preferences & restrictions. Ability to enter in ingredients on hand for instant recipes.
- App provides tutorials, timers, product recommendations for easy cooking & future grocery trips.
- Free app
- MyFridgeFood
- App provides ingredient checklist that offers recipes based on ingredients available
- Utilizes available ingredients at home, eliminating the trip to the grocery store & reducing food waste
- Subscription based model
- Blue Apron
- Meal Plan delivery service- eliminates the hassle of grocery shopping
- Exact amount of ingredients for specific recipes, eliminating wasteful spending & food
- Expensive compared to grocery shopping especially for families
- Subscription based model
SWOT ANALYSIS