Meeting with Amy and Becca

• How can we bring back the visitors, specifically members in a digital aspect
• Incorporate school/educational industry, one off visitors
• Get more in depth with the marketing segmentation of the zoo
  • Look at financial statement, 
• Think customer first, vs zoo first
• Project plan-assign tasks, who’s doing what, where is it going, 
• Change waterfall to agile
• Are your competitors based on Socialscope or Philadelphia zoo
• What are the reasons why companies would want to go to other competitors, Why they should go digital?
• Why go digital vs do nothing?
• Use other zoo apps as a reference