"Consider, do you want to be a Social Business, or a business that uses Social." This was a question that really resonated with me during my Social Media class. It really got me to thinking more broadly about the application of Social Media as a part of a customer engagement/ marketing strategy. There isn't a "correct" answer, rather it's really about getting to the heart … [Read more...] about Social Media for the Startup: So Simple, Or Is It?