Let's face it, there is a ton of disruption in 2020 on top of which, we are still feeling the effects of a global pandemic of which no end is in sight. The US alone experienced strife in the Oval Office, devasting hurricanes, loss of 22 million jobs of which less than half have been regained (Bartash, 2020) and widespread civil unrest in response to social injustices. All of … [Read more...] about When Social Media and “Everything that Can Go Wrong, Does” Collide
COVID 19
Not All Businesses are Prepared for COVID 19-Induced New Ways of Working
Something Rob Rogers, Director Fleet & Supply Chain Technology Delivery at ARI, said in his guest appearance in class really struck a chord. He was sharing how the COVID 19 crisis has forced his company to improve processes in their everyday work to support the remote workforce. I thought about it and how it affects my employer and… he is RIGHT! At my company, we have the … [Read more...] about Not All Businesses are Prepared for COVID 19-Induced New Ways of Working
Brands Are Coming Out of the Woodwork to Fight COVID 19
With the COVID 19 Pandemic growing at an alarming rate, it seems companies are shifting their marketing dollars, originally intended to increase sales, to messages of assistance and community support. There are shining examples of companies "coming out of the woodwork" and showing us a side to them we've not seen, at least not in recent history. It goes without saying that … [Read more...] about Brands Are Coming Out of the Woodwork to Fight COVID 19