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Torri L Fisher

Master of Science – Digital Innovation in Marketing - ePortfolio

Fox School of Business

Consumer Testing

AR Testing: Subjective or Science?

October 16, 2019 By Torri L. Fisher Leave a Comment

The sheer joy and anticipation of Augmented Reality (AR) as referenced in a previous post, is still in its infancy within commercial markets and promises next-generation experiences for the senses.  But how can something like this be tested? Testing Legacy Digital Systems When testing digital applications, whether on a mobile device, a standalone kiosk or the web, the … [Read more...] about AR Testing: Subjective or Science?

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Graduation!!!January 13, 2021
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