The sheer joy and anticipation of Augmented Reality (AR) as referenced in a previous post, is still in its infancy within commercial markets and promises next-generation experiences for the senses. But how can something like this be tested? Testing Legacy Digital Systems When testing digital applications, whether on a mobile device, a standalone kiosk or the web, the … [Read more...] about AR Testing: Subjective or Science?
Master of Science – Digital Innovation in Marketing - ePortfolio
