I recently had a major Social Media scare, the story Of my Social Media Platforms, I am most engaged on Facebook and LinkedIn. I do, however own an Instagram and Twitter profile from my early days of promoting my business. On a beautiful Fall day, I was perusing my Facebook friend's pages and received a Facebook messenger alert. I did not recognize the individual. They … [Read more...] about Social Media Evil Doers: Cyber Security and Common Sense
"Consider, do you want to be a Social Business, or a business that uses Social." This was a question that really resonated with me during my Social Media class. It really got me to thinking more broadly about the application of Social Media as a part of a customer engagement/ marketing strategy. There isn't a "correct" answer, rather it's really about getting to the heart … [Read more...] about Social Media for the Startup: So Simple, Or Is It?
Let's face it, there is a ton of disruption in 2020 on top of which, we are still feeling the effects of a global pandemic of which no end is in sight. The US alone experienced strife in the Oval Office, devasting hurricanes, loss of 22 million jobs of which less than half have been regained (Bartash, 2020) and widespread civil unrest in response to social injustices. All of … [Read more...] about When Social Media and “Everything that Can Go Wrong, Does” Collide
I once asked our professor in class what the difference was between Responsive and Adaptive web design. Ever since he offered up an explanation, I have been obsessed with evaluating various websites and trying to determine in which camp they fall. In a nutshell, Responsive Web Design (RWD) is a complex, however graphically pleasing and super user-friendly method of designing … [Read more...] about How Cool is Responsive Web Design?