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Torri L Fisher

Master of Science – Digital Innovation in Marketing - ePortfolio

Fox School of Business

Opinion Piece

Peapod Dumped Me; They Dumped me Hard.

March 7, 2020 By Torri L. Fisher Leave a Comment

Peapod ceases operations in Midwest.

Talk about a horrendous customer experience!  I have been a faithful Peapod customer for years!  Peapod got its start in Chicago, IL, in 1989, and has steadily grown it's billion-dollar business, serving customers across the nation.  On February 14th, I sought to place my usual Saturday morning order for delivered groceries and was met with the world's worst apology in the … [Read more...] about Peapod Dumped Me; They Dumped me Hard.

Social Profit: Furthering Man-kind vs. the Bottom Line

November 19, 2019 By Torri L. Fisher Leave a Comment

Inspiration comes from many different places.  Earlier this semester, I read an article that shamed innovation for the sake of innovation.  It encouraged us to use our collective brainpower to elevate our communities or the global society and make things better for mankind.  In my reading, I found this concept to generally be referred to as Digital Social Innovation.  Such … [Read more...] about Social Profit: Furthering Man-kind vs. the Bottom Line

AR Testing: Subjective or Science?

October 16, 2019 By Torri L. Fisher Leave a Comment

The sheer joy and anticipation of Augmented Reality (AR) as referenced in a previous post, is still in its infancy within commercial markets and promises next-generation experiences for the senses.  But how can something like this be tested? Testing Legacy Digital Systems When testing digital applications, whether on a mobile device, a standalone kiosk or the web, the … [Read more...] about AR Testing: Subjective or Science?

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  • Social Media Evil Doers: Cyber Security and Common Sense
  • Social Media for the Startup: So Simple, Or Is It?
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Graduation!!!January 13, 2021
The big day is here!!!

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