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Sunaina Parihar

Just another Master of Science – Digital Innovation in Marketing site

Fox School of Business

My Interests

I am currently interested in:

  • Content Creation
  • Project Management
  • Email Marketing

Throughout the duration of this program, I would like to learn more about:

  • SEO
  • Google Analytics
  • Digital Strategy
  • Market Research

I have worked in various industries, but ultimately would enjoy working in Hospitality or Entertainment. My current role has also made me more interested in CPG (Consumer Packaged Goods).

 

Non business related interests:

  • Movies/TV/Music
  • Travel
  • Cooking
  • Plants
  • Reading

Reader Interactions

Comments

  1. Briana Stelzer says

    September 7, 2020 at 7:34 pm

    Hey Sunaina! I’m in the same boat as you interest-wise! I currently do blogging for my website and create content, but the next step is really learning how to manage the container of the content itself. Once you get the feel for creating content, you realize how much you’re lacking if you only focus on the words on a webpage! It’s easy to forget about SEO and Google Analytics and how much tagging, tracking, and revising can be done on a website for ultimate optimization. In this day in age, we go beyond the journalism of writing the article and into managing how people view, access and categorize the information.

    Reply
    • Sunaina Parihar says

      September 7, 2020 at 7:45 pm

      Hey Briana! Completely agree with you there. I think thats why most of us decided on this program. The digital aspect is definitely a necessary component and I think the demand for it grows everyday! Hopefully by the end of the program, we will be pros not only in creation but analytics as well 🙂

      Reply
  2. Jordan Robinson says

    September 9, 2020 at 5:49 am

    Sunaina,

    Your interests are right up my alley! Market Research for sure and Digital Strategy if I added a 9th interest on my page. These two stick out to me the most. If since COVID hit, I’ve been catching on a lot of shows I missed during my undergrad studies. I think it’s pretty cool you’re well rounded in multiple industries.

    Reply
    • Sunaina Parihar says

      September 9, 2020 at 2:52 pm

      I think we are in the right place as far as our program goes then! It definitely helps to have worked in multiple industries. The differences/similarities among them are interesting and I wanna dip my feet into a bit of everything before really settling into a certain industry

      Reply

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