We’re always looking for the next big thing for social media and what trends will come to play a factor. Entrepreneur.com just released its top ten trends you’ll see in 2018. A lot of them you may see now, but will have a bigger impact this upcoming year. Here are some of the listed trends that look to start trending.
- Augmented Reality
Seems like we have been talking about augmented reality all year when it comes to video games and even deeper into medical research. You’re more likely to see now apps like Snapchat and Instagram start using AR in their filters. They’ll use AR to take selfies with augmented celebrities or when anew movie is coming out, they’ll use the filter for promotion.
2. Focus on Generation Z
Studies have shown the Generation Z will start being a new focus point for marketers in 2018. Because the oldest generation is 22, they’re beginning to enter the workforce and will have more spending power than before. Platforms will start to target them for new interests and advertising.
Video streaming has become such a big part of the digital landscape. Houseparty is an app where you and your friends can hang out digitally without even leaving your home. The app gets used by over a million users a day. Such a trend that Facebook Is developing its own version in hopes to find the same success.
There was a lot in this article that goes into more depth with these examples and several more. What are you guys hoping to see in the next year?Check out the link and see more!