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Philip Eng

Philip Eng- Professional Site

Fox School of Business

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Discords are the New Future for Mobile Communities

October 6, 2021 By Philip Eng Leave a Comment

If you’re a gamer, you probably know what a Discord is. I am not… But Discords have started to enter the realm of Digital Marketing. I came across Discords after popular streetwear brand, The Hundreds, decided to post exclusive content and news to their Discord about the release of their latest NFT project. The Hundreds Founder, Bobby Hundreds positions their Discord as a … [Read more...] about Discords are the New Future for Mobile Communities

Attempting to Pimp Out my Puppy on Social

October 6, 2021 By Philip Eng Leave a Comment

Recently my Masters's program had a videoconference with Jaclin Altman aka @Foodsbythegram on Instagram. She is a food blogger, tastemaker, and "influencer on social media. Her story and insights gave me the motivation and drive to take my new puppy’s Instagram seriously. So, I’ve had my puppy for about 2 weeks now. His name is Louis (Lou-ey), named after Louis Vuitton. … [Read more...] about Attempting to Pimp Out my Puppy on Social

UO GEO-Targeting

September 14, 2021 By Philip Eng Leave a Comment

Imagine you’re in Philadelphia, PA. You just got off the subway and you make a left onto Walnut Street. Your phone buzzes and you see a push notification from my Urban Outfitters App that there is a Summer/Fall Sale happening in-store at the 15th Street and Walnut. Fortunately, you came to Walnut Street to check out the clothing retailers and buy some new clothing for the new … [Read more...] about UO GEO-Targeting

How Social Listening Brought Us Sea Salt Fries!

September 8, 2021 By Philip Eng Leave a Comment

Curious... you pull up to Wendy's drive-thru window, what are you ordering? Is it the Son of a Baconator Burger? Or a Chocolate Frosty? For me, nothing trumps Wendy’s Sea Salt Fries! In 2010, Wendy’s launched their New Natural Cut Fries with Sea Salt. Just the name of the fries, makes your mouth salivate. This change was brought about by the consumer demand and extensive … [Read more...] about How Social Listening Brought Us Sea Salt Fries!

5S To Maintain Your Workplace and Improve Productivity

July 21, 2021 By Philip Eng Leave a Comment

I just wanted to touch base on a concept that can be applied to our everyday lives. For a lot of us, we all want to perform at our best in our personal life and work life. To do so, we must ensure we have a clean and organized work and living space.   https://www.youtube.com/watch?v=bjUlC8aEb7s&ab_channel=MarieKondo   I’m sure a lot of you are familiar … [Read more...] about 5S To Maintain Your Workplace and Improve Productivity

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Recent Posts

  • Discords are the New Future for Mobile Communities
  • Attempting to Pimp Out my Puppy on Social
  • UO GEO-Targeting
  • How Social Listening Brought Us Sea Salt Fries!
  • 5S To Maintain Your Workplace and Improve Productivity
  • Estee Lauder: How Swim Lane Process Maps Help Me Identify the Problem

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