Olivia Francisco

Marketing Services Coordinator, SCHOTT North America, Advanced Optics
MS Digital Innovation in Marketing, Fox School of Business, Temple University

Email: tup34177@temple.edu

Biography

Welcome to my e-portfolio! I live in Wilkes-Barre, PA and work in Duryea, PA. I am currently the Marketing Services Coordinator for SCHOTT North America, Advanced Optics. SCHOTT is a German technology group known for specialty glass, glass-ceramics and other innovative solutions. The company has more than 135 years of outstanding development, materials and technology expertise. It manufactures over 120 optical glasses, special materials (active laser glass, IR materials, sapphire), ultra-thin glass, high-precision optical components, wafers and optical filter glass.

In this role, I am responsible for the business unit’s marketing initiatives for the Americas. Primarily focused on digital marketing tactics to increase revenue and market share.

I chose the MS Digital Innovation in Marketing because Marketing and IT are both passions of mine. I love working in these areas because change is constant. I felt this program would teach me new skills to implement in my daily work and elevate my career in digital innovation.