You know it's that time when All I want for Christmas is You by Mariah Carey enters the top 200 charts on Spotify two months before the actual holiday. Seeing this, I searched the web about social media's play during the holiday season (Thanksgiving until New Year's) and saw some interesting news. A new trend has appeared. Online livestream shopping. This industry alone is … [Read more...] about It’s the most wonderful time of the year….for business
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Social Media and Mental Health: Mixing Water and Oil
I really have a love and hate relationship with social media. I used to love seeing constant memes or sports highlights. Nowadays, it's just boring. I haven't used SnapChat since 2018 and I lost my Facebook to a hacker. Ironically, I just made a Twitter account, but only to do research for my case study/executive memo for Peloton x Nintendo. The only social media I use now is … [Read more...] about Social Media and Mental Health: Mixing Water and Oil
The astonishing power of location based ads
So, this past week was the first week of the NFL. It was amazing to get sports back after a drought (I only watch the NBA and NFL). When I was a kid, I'd switch channels between Fox and CBS whenever one would be on commercial break, hoping to catch the other to show its game. I hated ads; they were boring and such a waste of time. As I've gotten older and expanded my knowledge … [Read more...] about The astonishing power of location based ads
Breaking down the good and bad of Zara’s UX website
Designing a website can be tough. It costs money to make and maintain. But, for large corporations like Zara, having a bad website is embarrassing and unacceptable. For a company that is part of Inditex, the top profitable clothing company in the world, Zara's website needs to be on par with the best clothing sites on the internet. So what makes a good UX design? It takes an … [Read more...] about Breaking down the good and bad of Zara’s UX website
Communication is the root of bad project management
"The business community tends to patronize soft skills....as if to conclude they are complimentary to hard skills at best. This is backward. A paradigm shift is necessary if you want to make the most of your interactions... "(xiv) - Dale Carnegie and Associates In our last lecture of the semester, we talked about changes and conflict in management. We then spoke about the … [Read more...] about Communication is the root of bad project management