(3) most clickable back-to-school or Labor Day articles/ads-Social Media
By Melissa Newman
- On which social media platform you discovered the content piece: Instagram
- Which brand published the content: GoPuff
- Would you share it and why? I love their Brand. They really know their audience and how to speak to them. They target generation z and it never feels artificial. And the content they create is always entertaining.
- What value is it to the business: for them I think this Ad and the college tour they organized helps cement brand awareness, loyalty, and increase conversions.
- On which social media platform you discovered the content piece: So, I got retargeted by Udemy after a recent visit to their website, via a Facebook Ad.
- Which brand published the content: www.udemy.com
- Would you share it and why? I think they offer great content at a affordable price point. It’s a great way to learn new digital skills!
- What value is it to the business: increased conversions, brand awareness.
- On which social media platform you discovered the content piece: Instagram
- Which brand published the content: Philly PR Girl, LLC
- Would you share it and why? Sadly, I won’t be able to see this exhibit, which features tons of local philadelphia artists, so my hope is that a friend or family member could and support a great organization.
- What value is it to the business: there are a ton of public relations firms in Philadelphia and this art exhibit and the content that it produced helped to further distinguish Philly PR Girl, LLC as a Reputable Brand.
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