• Skip to content
  • Skip to secondary menu
  • Skip to primary sidebar
  • Skip to footer
  • Home
  • Prospective students
  • Current students
    • Curriculum and Schedule
    • Courses
    • Professional development
    • Program Policies
    • E-portfolio basics
    • FAQ
  • About
    • MS Digital Innovation in Marketing
    • Temple Community Platform
    • Faculty
    • Advisory council

MS-Digital Innovation in Marketing

Fox School of Business

Fox School of Business
  • Members
  • Site-Wide Activity
  • Sites
  • Groups

Taryne Thorpe

Profile picture of Taryne Thorpe

@taryne-thorpe

active 2 months, 1 week ago
@tul41966 Hi Kathleen! I came across your profile while searching for digital marketing. I remember in class you stated you were a marketing manager. I would love to network and learn more about the tech stack that you have at Safeway to implement your digital tactics. View
  • Activity
  • Profile
  • Sites 3
  • Friends 17
  • Groups 3
  • Personal
  • Mentions
  • Favorites
  • Friends
  • Groups
  • Profile picture of Taryne Thorpe

    Taryne Thorpe posted a new activity comment 8 months, 2 weeks ago

    It depends on the content that you are researching in which determines the best source to find quality content. My go-to is always LinkedIn. Your newsfeed, groups and following influencers always provides the high trending topics for staying in-the-know.

    Also for Twitter, I still create lists. The lists are based on hashtags or topics in which…[Read more]

    View Conversation
  • Profile picture of Taryne Thorpe

    Taryne Thorpe posted a new activity comment 8 months, 2 weeks ago

    I can totally relate to this post Bob! I am quite the opposite where I have over 200 apps on my phone and I have a constant battle if I should use my browser or get a desktop app. When the commercial/ad came out “there’s an app for that,” it made my heart sing. With my browser being crowded with tabs and tasks, having apps allows me to focus on a…[Read more]

    View Conversation
  • Profile picture of Taryne Thorpe

    Taryne Thorpe wrote a new post, 8:46: A Time For Change, on the site Process Improvement and Innovation MIS5102 Summer 2020 8 months, 2 weeks ago

    The entertainment industry has taken a hard hit due to COVID-19. Can you imagine a summer without festivals, concerts, shows and large group gatherings to see your favorite entertainer? I know I can’t imagine […]

  • Profile picture of Taryne Thorpe

    Taryne Thorpe wrote a new post, Fatigued Digital Content Has Made a Comeback, on the site Taryne Thorpe 10 months, 3 weeks ago

    Honestly, before the coronavirus outbreak when was the last time you registered for a webinar or virtual event and actually attended? If you’re like me, you register for the webinar to get the recording and […]

  • Profile picture of Taryne Thorpe

    Taryne Thorpe wrote a new post, Battle of the Biscuits, on the site Taryne Thorpe 11 months, 2 weeks ago

    Rejuvenating a brand in 2020 must involve digital initiatives and technology. Creating a digital brand is essential to the longevity of growing marketing and sales in this Age of Discovery. Wendy’s has found […]

  • Profile picture of Taryne Thorpe

    Taryne Thorpe wrote a new post, Oscars, Smoscars says Netflix, on the site Taryne Thorpe 1 year ago

    Netflix has taken the entertainment world by storm for years now. Literally putting the beloved Blockbuster out of business, Netflix has since evolved its digital streaming platform into a movie lover’s d […]

  • Profile picture of Aksana Bukhaustsava

    Aksana Bukhaustsava and Profile picture of Taryne ThorpeTaryne Thorpe are now friends 1 year, 1 month ago

  • Profile picture of Taryne Thorpe

    Taryne Thorpe commented on the post, Meet Taryne, on the site Taryne Thorpe 1 year, 3 months ago

    Thank you Kim!

    View Conversation
  • Profile picture of Taryne Thorpe

    Taryne Thorpe wrote a new post, Process is the Fairy Godmother to Your Organization, not Software, on the site Taryne Thorpe 1 year, 3 months ago

    In marketing and technology, software gets the credit for the improvement and the success of internal operations. Software is not the Fairy Godmother, but it can quickly turn a stage coat into a pumpkin if an […]

  • Profile picture of Taryne Thorpe

    Taryne Thorpe wrote a new post, Giving Life Should Not Take Lives, on the site Taryne Thorpe 1 year, 3 months ago

    In 2019, it is frightening to know that giving birth in the U.S. can cost mothers their lives. Maternal mortality rates are decreasing all over the world, except the U.S. rates are rising like developing countries […]

  • Profile picture of Taryne Thorpe

    Taryne Thorpe wrote a new post, InnovationNow! Cann-a-bis True?, on the site Digital Marketing MKTG 5604 Fall 2019 1 year, 3 months ago

    The hemp and cannabis industry have a bad rep. With increase of CBD healing power in the medical field and numerous states legalizing marijuana, the stigma is moving in a more positive direction. With grey […]

  • Profile picture of Taryne Thorpe

    Taryne Thorpe posted a new activity comment 1 year, 3 months ago

    This also makes me think of the opportunity to streamline the MLS. As someone who moves a lot for work, it would be awesome to have direct visibility to all properties based on criteria rather than location. I can search for a 3 bedroom townhouse across the US or in a specific region if the technology enabled a consolidated database. It could…[Read more]

    View Conversation
  • Profile picture of Taryne Thorpe

    Taryne Thorpe posted a new activity comment 1 year, 3 months ago

    The music industry has changed drastically and there has been a trend or even push for artist to be more in control as you stated. I can see blockchain working for a company like Title where it is funded and created by the artist themselves. I would support a platform or currency provided by a company like Musicoin in sole effort to support the…[Read more]

    View Conversation
  • Profile picture of Taryne Thorpe

    Taryne Thorpe posted a new activity comment 1 year, 3 months ago

    You bring up a good point here with innovation coming into the trucking industry. Dispatchers hold a lot of power and truck drives rely on them to get work. Their routes, paperwork, GPS tracking, etc can typically be all provided by the dispatcher. I wonder how new technology would not only impact the drivers but the industry operations.

    It…[Read more]

    View Conversation
  • Profile picture of Taryne Thorpe

    Taryne Thorpe wrote a new post, InnovationNow! Giving Life Shouldn’t Take Lives, on the site Digital Marketing MKTG 5604 Fall 2019 1 year, 4 months ago

    In 2019, it is frightening to know that giving birth in the US can cost the mother her life. Maternal mortality rates are decreasing all over the world, except the US rates are rising like developing countries […]

    • Profile picture of James Jeansonne
      James Jeansonne replied 1 year, 4 months ago

      Great post. Infant mortality rates are also part of this equation and are rising. It’s amazing to think we live in the richest country in the world but have this problem. I love the idea of using wearables and telemedicine more. I’d like to see wearable data get transferred daily into a patients EMR (electronic medical records), then the physician could easily see how someone is doing: is the patient’s heart rate climbing each day, is blood pressure out of balance, how much is the patient sleeping – maybe this data can help a physician see an issue becomes they become a statistic?

  • Profile picture of Taryne Thorpe

    Taryne Thorpe posted a new activity comment 1 year, 4 months ago

    Great headline Kellen! It caught my attention and I really enjoyed reading everyone’s comments. Scalability seems to be the biggest roadblock but I also think that this digital innovation can contribute to other problems. I am not saying this initiative would be cheap, but I can see how this wicked problem can impact other struggling areas that…[Read more]

    View Conversation
  • Profile picture of Taryne Thorpe

    Taryne Thorpe posted a new activity comment 1 year, 4 months ago

    WOW! I would have never guessed that “other” streaming services would surpass the most popular ones. As a marketer, this is something to think about. Traditional advertising used to be a mainstream way to market to the target audience in 1 place. Now, streaming services cater to so many different people and different demographics, traditional…[Read more]

    View Conversation
  • Profile picture of Taryne Thorpe

    Taryne Thorpe posted a new activity comment 1 year, 4 months ago

    This is really cool! I would trust AI to diagnose a non-threatening skin condition. Mostly because of speed rather than scheduling an appointment two weeks out to get into the doctor’s office. However, I would like the AI to tell me if it doesn’t look benign and I need to go see a doctor.

    View Conversation
  • Profile picture of Lindsay Gunderman

    Lindsay Gunderman and Profile picture of Taryne ThorpeTaryne Thorpe are now friends 1 year, 4 months ago

  • Profile picture of Taryne Thorpe

    Taryne Thorpe wrote a new post, Do You Concur Automation is Changing Business Travel?, on the site Information Technology Management MIS 5001 Fall 2019 1 year, 4 months ago

    Photo Credit: https://getyarn.io
    Robotics Process Automation has found itself in the middle of more conversions surrounding internal operations than external lead generation tactics lately. Don Sweeney, Founder […]

    • Profile picture of Ralph Dixon
      Ralph Dixon replied 1 year, 4 months ago

      Taryne, great points about automation and efficiency. While it does offer efficiency for some, I feel there’s always a trade-off somewhere along the way. Thinking of my own personal experiences at my job, I can think of a few examples. For example, our company uses concur for travel and expense reporting. There was a time the travel department helped employees with travel/expenses. So, adding concur to the mix helps the travel department become more efficient for certain because it puts a majority of the tasks on the employee. In my case, I don’t travel or expense very often so when I do use the system, I almost feel like I’m using it for the first time each time. While a system like concur, no doubt provides a great benefit to companies, I also feel like it adds a little bit of the burden on someone else.

    • Profile picture of Jill Koslosky
      Jill Koslosky replied 1 year, 4 months ago

      Taren,
      Great comments on using Concur technology to work more efficiently. I have been working in higher education for more than 17 years now, I have yet to see this type of solution for travel. I will certainly be bringing this forward in my current position. We have finally figured out how to train in mass for travel, but the documentation is still using a duplicate paper form – the time cost has to be significant.

      The other part of your post that stood out was the quote “empower the individual to do work more efficiently, not take their job away”. This is a big fear in industries that are moving to automation. However, in many of these industries (manufacturing as an example), they can’t find a workforce to do the job so they are forced into automation to effectively use the shortage of workforce that they do have.
      Jill

  • Load More
  • Email
  • Print
  • Tweet
  • More
  • Share on Tumblr
  • Pocket

Primary Sidebar

Login for full access

Who’s Online

There are no users currently online

Courses

Groups

Newest | Active | Popular | Alphabetical
  • Group logo of Social Media
    Social Media
    active 1 month, 1 week ago
  • Group logo of MarTech - Tools of the Trade
    MarTech – Tools of the Trade
    active 3 months, 2 weeks ago
  • Group logo of Design Guild
    Design Guild
    active 4 months, 1 week ago
  • Group logo of Weekly Group Meet-Ups in Philadelphia
    Weekly Group Meet-Ups in Philadelphia
    active 4 months, 2 weeks ago
  • Group logo of Social Impact x Business x Digital
    Social Impact x Business x Digital
    active 4 months, 2 weeks ago

Footer

FOX SCHOOL OF BUSINESS

Fox School of Business

210 Speakman Hall
1810 N. 13th Street
Philadelphia, PA 19122
1-215-204-5617
misdept@temple.edu

MS Digital Innovation in Marketing

  • News
  • About
  • Faculty
  • Curriculum

Copyright © 2021 · Department of Management Information Systems · Fox School of Business · Temple University

loading Cancel
Post was not sent - check your email addresses!
Email check failed, please try again
Sorry, your blog cannot share posts by email.