• Skip to content
  • Skip to secondary menu
  • Skip to primary sidebar
  • Skip to footer
  • Home
  • Prospective students
  • Current students
    • Curriculum and Schedule
    • Courses
    • Professional development
    • Program Policies
    • E-portfolio basics
    • FAQ
  • About
    • MS Digital Innovation in Marketing
    • Temple Community Platform
    • Faculty
    • Advisory council

MS-Digital Innovation in Marketing

Fox School of Business

Fox School of Business
  • Members
  • Site-Wide Activity
  • Sites
  • Groups

Sean T.

Profile picture of Sean T.

@sean-madden

active 17 hours, 21 minutes ago
@erin-mihalik I found your article on AI influencers interesting. Do you think there will be a loss of value of influencers if there are to many AIs and people stop trusting them a genuine influences? https://digitalmarketing.temple.edu/2020fallmis5001/2020/08/30/ai-influencers-impossible-standards-or-the-perfect-strategy-for-market-representation/ View
  • Activity
  • Profile
  • Sites 2
  • Friends 32
  • Groups 7
  • Personal
  • Mentions
  • Favorites
  • Friends
  • Groups
  • Profile picture of Sean T.

    Sean T. wrote a new post, The Age of Surveillance Capitalism (a review), on the site Sean T. Madden 1 week, 6 days ago

    How did data get so big, and where is it going?  More importantly can we trust the companies that collect it?  These are a couple of the questions Shoshana Zuboff tackles in her book, The Age of Surveillance C […]

  • Profile picture of Sean T.

    Sean T. posted a new activity comment 3 months, 1 week ago

    As I was reading through your article, I had this feeling of something familiar about. Then I remembered I had read about some trouble Sidewalk Labs (a Google subsidiary) was having with the first ever smart city in Toronto. They were not trying to make the whole city smart, just a small section. They had been having trouble with privacy…[Read more]

    View Conversation
  • Profile picture of Sean T.

    Sean T. posted a new activity comment 3 months, 1 week ago

    I do not think the streaming services want to get into the distribution game. Yes, they will get more access to raw user data by going directly to the users. However, I do not think there is a market for a Netflix stick. I try to keep my subscriptions to one service at a time. However, I know many people have 3-4 different streaming…[Read more]

    View Conversation
  • Profile picture of Sean T.

    Sean T. posted a new activity comment 3 months, 1 week ago

    You touch on an interesting idea of some people not wanting this kind of technology. Do you think the IoT, and tech at large, has reached a point of bifurcation? Could companies start disrupting markets by targeting the Overshot customers? I am a perfect example of this. I have had the same TV for over 10 years. The main reason for this is I…[Read more]

    View Conversation
  • Profile picture of Sean T.

    Sean T. posted a new activity comment 3 months, 1 week ago

    I really like your idea to use tech to limit scalping. Ticketmaster could incentivize people to utilize their system, and give up data, by offering pre-pre sales. People who have gone to shows of the band, or bands like them, would get access to tickets even before whole sellers see them. This ensures that true fans get the best access to…[Read more]

    View Conversation
  • Profile picture of Sean T.

    Sean T. posted a new activity comment 3 months, 1 week ago

    I think the advancement of technology like stitch fix is great. As someone who hates shopping, I can appreciate it, even if I never use it. These technologies are disruptive in a lot of ways, but what are they doing for innovation. The clothing industry is all about changing styles. It needs people to want to grow and change, otherwise they…[Read more]

    View Conversation
  • Profile picture of Sean T.

    Sean T. posted a new activity comment 3 months, 1 week ago

    It seems to me the only way for the IoT to become truly disruptive is to build in AI. As the IoT grows, it will take more and more information from the environment. Turning that amount of raw data into a useable output will become an enamors task.

    View Conversation
  • Profile picture of Sean T.

    Sean T. posted a new activity comment 3 months, 2 weeks ago

    As I read through this I thought of self driving cars. The V2V concept would solve a lot of the self driving car concerns. If all the vehicles talked to each other, they would know exactly what each was doing. What I never thought of was the V2X concept. If a vehicle was connected to every sensor, it would know if there was someone in the…[Read more]

    View Conversation
  • Profile picture of Sean T.

    Sean T. posted a new activity comment 3 months, 2 weeks ago

    I like the idea you bring up of coaches being able to analyze videos. I would take it one step further. Combining the IoT with AI to make game time recommendations to coachs. All the different cameras around the stadium, and maybe even individual team drones, feeding into a single AI powered system. This AI would analyze player performance to…[Read more]

    View Conversation
  • Profile picture of Sean T.

    Sean T. posted a new activity comment 3 months, 2 weeks ago

    I would agree that IoT is not a disruptive innovation. I think it would be hard to call IoT an individual thing, it is more of a concept that manufacturers across industries have adapted to unit their use of the internet, and sell more of their IoT products. The “things” within the IoT is simply individual items that progressed along their…[Read more]

    View Conversation
  • Profile picture of Sean T.

    Sean T. posted a new activity comment 3 months, 2 weeks ago

    I like how you bring the user into this process. A lot technical innovations talk about what they can do for consumers, but none talk about what the consumer can do for the tech. By putting a focus on what the consumer can do to control the out come it gives them buy in. They will be more honest and forthcoming with information if they can see…[Read more]

    View Conversation
  • Profile picture of Sean T.

    Sean T. posted a new activity comment 3 months, 2 weeks ago

    I think combining all the different health apps and equipment people use to get a constant complete picture of someone’s health will do wonders for the industry. To your point about trust, I think they already do. People are already trusting these companies with things they would lie to their doctors about. By giving the health care profession…[Read more]

    View Conversation
  • Profile picture of Sean T.

    Sean T. posted a new activity comment 3 months, 2 weeks ago

    In the end you bring up a great point about age of equipment. In the military, there is always an on going debate about how many resources to put into upgrading old tech, vs new tech. I am sure the healthcare industry is much the same. I am sure @joel-koch would have more to say on that. So as technology advances faster and faster, are smaller…[Read more]

    View Conversation
  • Profile picture of Sean T.

    Sean T. posted a new activity comment 3 months, 2 weeks ago

    One thing you said maybe one of the most important aspects of big data, “visualization is key.” There are people out there that can look at a data set and “see” the connections. I am not one of them. Having a system that can pull the data and present it in a way that is easily understood. At this point decision makers can actually make…[Read more]

    View Conversation
  • Profile picture of Sean T.

    Sean T. posted a new activity comment 3 months, 2 weeks ago

    Katherine,

    I don’t think one could have helped keep toilet paper on the shelves in March. Although know that you bring it up, I am going to start investing in bidet companies. To your point, I think AI could have seen the pandemic develop and made recommendations to start building up production capabilities in key sectors before it hit.…[Read more]

    View Conversation
  • Profile picture of Sean T.

    Sean T. posted a new activity comment 3 months, 2 weeks ago

    I like your idea of the store changing based on the ruling demographic. I would like to see it one step further. As a customer is looking at an individual product they get an offer for that product, and a suggested pairing of something else to up sale. The IoT in the store would then safe it under the user file so when the customer goes to the…[Read more]

    View Conversation
  • Profile picture of Sean T.

    Sean T. posted a new activity comment 3 months, 2 weeks ago

    Lesley, that is crazy you bring up energy with the IoT. Just last week I was reading a BBC article about a study in Tucson using streetlights and satellite imagery (https://www.bbc.com/news/science-environment-54721921). They found that dimming the streetlights did little to change the amount of light pollution. I think if they combined this…[Read more]

    View Conversation
  • Profile picture of Sean T.

    Sean T. posted a new activity comment 3 months, 2 weeks ago

    Lesley, I do not follow the pet industry so am not sure what the marketing for these products look like. But I am wondering if they are looking at the Undershot customers that are interested, and can afford, these high end products. Then, as the first adaptors work out the bugs they will start rolling them out to a broader audience.

    View Conversation
  • Profile picture of Sean T.

    Sean T. posted a new activity comment 3 months, 2 weeks ago

    I agree completely. I think the customer behavior is where AI can really come together with IoT. By getting a fuller understanding of what the individual customer wants and needs the IoT can make sure they get it faster.

    View Conversation
  • Profile picture of Sean T.

    Sean T. posted a new activity comment 3 months, 2 weeks ago

    The amount of electronic waist you bring up is unbelievable. That much stuff going into land fills and NEVER going way is crazy. Even more so when you think of all the rare medals that now have to be dug up to make new phones, instead of doing like Back Market and reusing those resources. I think COVID will actually help Back Market, as supply…[Read more]

    View Conversation
  • Load More
  • Email
  • Print
  • Tweet
  • More
  • Share on Tumblr
  • Pocket

Primary Sidebar

Login for full access

Who’s Online

There are no users currently online

Courses

Groups

Newest | Active | Popular | Alphabetical
  • Group logo of Social Media
    Social Media
    active 1 month, 1 week ago
  • Group logo of MarTech - Tools of the Trade
    MarTech – Tools of the Trade
    active 3 months, 2 weeks ago
  • Group logo of Design Guild
    Design Guild
    active 4 months, 1 week ago
  • Group logo of Weekly Group Meet-Ups in Philadelphia
    Weekly Group Meet-Ups in Philadelphia
    active 4 months, 2 weeks ago
  • Group logo of Social Impact x Business x Digital
    Social Impact x Business x Digital
    active 4 months, 2 weeks ago

Footer

FOX SCHOOL OF BUSINESS

Fox School of Business

210 Speakman Hall
1810 N. 13th Street
Philadelphia, PA 19122
1-215-204-5617
misdept@temple.edu

MS Digital Innovation in Marketing

  • News
  • About
  • Faculty
  • Curriculum

Copyright © 2021 · Department of Management Information Systems · Fox School of Business · Temple University

loading Cancel
Post was not sent - check your email addresses!
Email check failed, please try again
Sorry, your blog cannot share posts by email.