Activity – Sarah Cassidy – MS-Digital Innovation in Marketing

Sarah Cassidy wrote a new post, Calling All Moms!, on the site MS-DIM Capstone 2017 4 years, 7 months ago

I was wondering if you would help our team with a very short survey.

This survey is intended only for moms who are pregnant and/or have children three years of age and under. Our goal is to create an app and […]
Sarah Cassidy wrote a new post, Data and Process Model, on the site FitbitMom: All New. All You. 4 years, 9 months ago
Sarah Cassidy wrote a new post, WHO Is Sean Houlihan?, on the site sarah cassidy 4 years, 9 months ago
Sarah Cassidy wrote a new post, Products & Services, on the site FitbitMom: All New. All You. 4 years, 9 months ago
Sarah Cassidy wrote a new post, Locations, on the site FitbitMom: All New. All You. 4 years, 9 months ago
Sarah Cassidy wrote a new post, Who We Are?, on the site FitbitMom: All New. All You. 4 years, 9 months ago
Sarah Cassidy wrote a new post, Our Team, on the site FitbitMom: All New. All You. 4 years, 9 months ago
Shenika Balfour and Sarah Cassidy are now friends 4 years, 9 months ago
Shameika Ejiasi and Sarah Cassidy are now friends 4 years, 9 months ago
Melissa Newman and Sarah Cassidy are now friends 4 years, 9 months ago
Jen Armstrong and Sarah Cassidy are now friends 4 years, 9 months ago
Christine May and Sarah Cassidy are now friends 4 years, 9 months ago
Sarah Cassidy wrote a new post, Smartwatch Market Analysis, on the site FitbitMom: All New. All You. 4 years, 9 months ago

In 2013 the global smartwatch market’s estimated value was 702.5 million. That same year’s shipments amounted to over 2 million units. Since then, the demand for smart watches has cooled as consumers wait for be […]
Sarah Cassidy wrote a new post, What does Sun Protection, Pumpkins, and Salsa have in Common?, on the site sarah cassidy 4 years, 9 months ago

Connectivity. Below are three social media ads seen over Labor Day weekend that connected to me. It might not create a connection for everyone. But before you deem my feelings unworthy, hear me out.

Take, f […]
Sarah Cassidy wrote a new post, Catchy Headlines Across all Borders, on the site Digital Innovation in Mobile Marketing and Communication – Fall 2017 4 years, 10 months ago

Whether on my phone or at a computer – I’m constantly looking at headlines across many devices containing information across industries. From mainstream news, nutrition, tech, beauty, entertainment to cute a […]
Sarah Cassidy wrote a new post, Competing Products, on the site FitbitMom: All New. All You. 4 years, 10 months ago
Sarah Cassidy wrote a new post, Brand Profile, on the site FitbitMom: All New. All You. 4 years, 10 months ago

Brand Profile:

Company

Leader in “connected health and wellness”
Device manufacturer + software

Why Chosen

In pseudo-crisis

New watch pending (now released) in struggling market (ht […]
Sarah Cassidy wrote a new post, Company Profile: Fitbit, on the site FitbitMom: All New. All You. 4 years, 10 months ago

About Fitbit: Fitbit is a company that values health and fitness and strives to help people achieve their healthy goals in fun and enjoyable manners. With the spread of wireless technology and sensors being used […]
Sarah Cassidy wrote a new post, Meeting Minutes, on the site FitbitMom: All New. All You. 4 years, 10 months ago

Minutes are a tangible record of the meeting for its participants and a source of information for members who were unable to attend.
Please note our team minutes below:

Capstone Team Meeting […]
Sarah Cassidy wrote a new post, About, on the site FitbitMom: All New. All You. 4 years, 10 months ago

Welcome to fitbitmom:
Helping you exercise, eat, sleep and live better
MS Digital Innovation in Marketing Capstone Project 2017, Fox School of Business, Temple University

Team Members: Patrick Yurista, A […]
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Sarah Cassidy

@sarah-cassidy

FOX SCHOOL OF BUSINESS

MS Digital Innovation in Marketing

@sarah-cassidy

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FOX SCHOOL OF BUSINESS

MS Digital Innovation in Marketing