@samantha-sylvain
Active 2 days, 11 hours ago-
Samantha Sylvain wrote a new post, A Twitter Phone, on the site Digital Innovation in Mobile Marketing and Communication MKTG 5606 Fall 2022 2 days, 11 hours ago
By now, we all know that Twitter was bought by Elon Musk. Apple threatened to take Twitter off its app store. This is greatly due in part to Elon Musk himself. He is an eccentric person. Many people are afraid […]
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Samantha Sylvain wrote a new post, Influence of TikTok on the Youth, on the site Social Media Innovation MIS 5603 Fall 2022 2 days, 12 hours ago
By now, we all know the social media site TikTok. It was around before the pandemic but didn’t become popular until the height of the pandemic. It is known for its many challenges that spread around on the […]
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Hey Samantha, great read.
The challenges do give a sense of engagement within the community by allowing users to compete with each other in a sense. The blackout challenge is stupid and that hashtag should had been banned. There can be policies to stop events like this but at the same time, it is the viewer discretion to listen/do what the users are tell you what to do.
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Hey Sam,
Ugh, I have heard of this challenge and it has been so terrible how many tragedies it has caused. I remember in middle or high school doing the cinnamon challenge that also spread through social media with was also dangerous!
Platforms should have Analysts that track challenges like his and put algorithms in place that suppress the content so that it doesn’t spread.
While suppression can be harmful when used to stop the spread of content around important social issues, it can also be used for good.
Something I did recently used TikTok’s feature to enter keywords that I found upsetting so that I wouldn’t see them in my for you page while scrolling. I wonder if parents can use this to protect their kids, if not TikTok can definitely block trends from spreading using this type of technology.
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Hi Sam, great post! I agree with a lot of Kate said in her comments. Challenges like these are super dangerous and social platforms need to be more diligent about regulating harmful content and taking accountability when they get out of hand. The reality is that a lot of these challenges either start with or find popularity among kids, sometimes kids who shouldn’t even be on the app but get away with it my gaming the age restrictions. These restrictions often aren’t regulated and it gives some companies an “out” and an excuse to turn a blind eye to the chaos.
Kids are sponges, they absorb everything and are very easily influenced. So companies either need to have stricter policies about what underage users can or can’t see/do on these apps or they need to do better to censor inappropriate and harmful content.
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Samantha Sylvain posted a new activity comment 1 week ago
Hi gabby!
This is an interesting post about social media and education. As someone who grew up in the social media era, I can see why some professionals are hesitate to use it in a classroom setting. Social media is informal and can sometimes be inappropriate. However, I think if it’s used in the right way, it can be a great way to get…[Read more]
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Samantha Sylvain posted a new activity comment 1 week ago
Hi Samara,
Thank you for sharing this because I didn’t even notice that I no longer have Uber rewards on my Uber account. Once I read this post, I went straight to my phone and checked on it and noticed that the rewards tab is now gone. I have the Uber one program, but I always ignored it. I had over 30,000 points so I am kind of upset about…[Read more]
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Samantha Sylvain posted a new activity comment 1 week ago
Interesting post Morgan! I wasn’t aware that they did this but it is now making sense. I recently traveled with American Airlines as well and I was wondering why they didn’t take my passport. They scanned my face and looked to see if the pictures matched and told me to go through. I thought this was a weird experience. However, my assumption was…[Read more]
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Samantha Sylvain posted a new activity comment 1 week ago
Hi Hannah,
Great post about the brand strategies of each company. I never thought of them in that way so it was great to see your insights and take on each brand’s strategy. I am an avid coffee drinker myself. I did Dunkin Donuts more during college because of the low prices. However, I find myself becoming more of a Starbucks customer because…[Read more]
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Samantha Sylvain posted a new activity comment 1 week ago
Hi Gabby,
I am glad to hear that you were able to get your keyboard replaced and it was such a seamless process. I had a similar with another company. This company was Adidas, They ship with FedEx and they lost my package TWICE. Yes TWICE. I am sure you can hear the frustration in my voice as I say twice. However, both times the customer service…[Read more] -
Samantha Sylvain posted a new activity comment 1 week ago
Hi Olivia,
Great post about the Metaverse! I know what the metaverse is, and I am familiar with because of the brand name before it was Meta, Facebook. That is truly the only reason I know about Meta. However, I have no idea what it entails. If someone were to ask me what the ‘metaverse’ is, I would of described something similar to a MySIms…[Read more]
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Samantha Sylvain wrote a new post, Mobile Phones Are Becoming a Privacy Warzone, on the site Samantha Sylvain 2 weeks, 5 days ago
Ever since smartphones came around, privacy issues have become more apparent and more of a concern to consumers. With the debut of iPhones in the market in 2007, there has been a range of privacy controversies […]
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Samantha Sylvain wrote a new post, How to Connect with Consumers After the Pandemic, on the site Samantha Sylvain 1 month, 3 weeks ago
Many consumers have turned to online shopping during the pandemic. It was mainly the only way to shop for quite some time since most brick-and-mortar stores were closed. It was the safer option as well for the […]
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Samantha Sylvain wrote a new post, AR Technology in the Fashion Industry, on the site Samantha Sylvain 2 months, 2 weeks ago
I wouldn’t be one to describe the fashion industry as early adopters of technology. They are usually one of the few industries that take their time with adopting new technology. There is one technology th […]
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Samantha Sylvain posted a new activity comment 2 months, 3 weeks ago
Audiences are more likely to try a new platform if they know others that are using that platform as well. If the platform becomes popular, gains momentum, and many peers on the platform, I believe others will follow suit. BeReal reminds me of when Snapchat first came out. Many people were skeptical of the platform because it was just pictures…[Read more]
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Samantha Sylvain posted a new activity comment 3 months ago
It’s been a trend as of late for brands to get into more activism. Instead of simply advertising, brands have been showing off that they care about issues, the environment, etc. This is due to an increasing trend of consumers being more loyal to brands that care about more than earning profits. Dove is one of those companies that has been doing…[Read more]
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Samantha Sylvain posted a new activity comment 3 months ago
Great Articles!
I will be lying if I said social media hasn’t consumed me in more ways than one, but I can understand where Tom Holland is coming from. Social media, and the people on there, can be a handful. For a celebrity it’s even worse. The trolls come at celebrities, forgetting that they are also human beings and they sometimes make…[Read more]
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Samantha Sylvain wrote a new post, Xfinity + Apple = A Redesigned App, on the site Samantha Sylvain 4 months, 1 week ago
It appears 2022 is the year for big brand companies to do a redesign of their user interface on their apps. First, it was Amazon redesigning the interface of Prime Video. Now, it’s Xfinity redesigning the X […]
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Samantha Sylvain wrote a new post, Prime Video is Getting a Redesign, on the site Samantha Sylvain 4 months, 1 week ago
Prime Video was in much need of a redesign since it has been launched. For many users, such as myself, this will be a breath of fresh air to see. Amazon is a launching a significant overhaul of the streaming […]
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Samantha Sylvain wrote a new post, Improving Home Improvement, on the site Samantha Sylvain 4 months, 1 week ago
(An extension of a class post)
Some of us may have gone through a home remodel at some point in our lives. Whether we were redoing our bathroom, kitchen, living, or dining room, we all most likely […]
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Samantha Sylvain wrote a new post, Pass the Szechuan Sauce, on the site Samantha Sylvain 7 months, 2 weeks ago
McDonald’s iconic Szechuan sauce is coming back! McDonald’s has only sold Szechuan Sauce three times previously. The first time was during the premiere of “Mulan” in 1998. It was brought back agai […]
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Samantha Sylvain wrote a new post, It's About to be a Cookie-less World, on the site Samantha Sylvain 9 months, 3 weeks ago
(A continuation from a previous post)
In my previous post, I wrote about how third-party cookies are about to become a thing of the past. With privacy and security concerns becoming an issue during […]
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Samantha Sylvain wrote a new post, It's Time To Throw Away Those Cable Boxes, on the site Samantha Sylvain 1 year ago
(continuation from Morgan Pastner Jaffe post….)
I remember when my household first got a cable box from Comcast (before it was Xfinity). As a child this was a very exciting time. I now had a […]
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Hey Samantha,
Love this topic and I am glad you got to expand from my post. I truly do think Xfinity and version will really have to change their platform since subscription services are widely used and more competitive in pricing. I think if companies like Xfinity/version want to stay in the game, they either need to partner with these companies or drastically lower their prices and opt out of contracts. They would truly need to reposition and rebrand themselves OR just fully focus on offering quick speed internet at a low cost.I am excited to see the future of television. I wonder if there will be more popular subscription services like Netflix that will take over and completely demolish our normal cable subscriptions. Or will Netflix, Hulu and Amazon buy out Xfinity or Verizon and take them over to rebrand them? The future can only tell us but I am excited to see where it goes.
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Hi Samantha,
Hearing about all the things Elon wants to do with Twitter definitely intrigues me. His idea of encouraging users to pay $8 per month in an effort to get rid of bots might be a game changer in the social media world if it turns out to work. Maybe some day in the future we will all be paying monthly for our social channels.