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Nick Schreck posted a new activity comment 4 years, 4 months ago
Do I have to be a JT fangirl to love JT? If it’s wrong to do so, I don’t want to be right.
I think the reasoning is mixed. Some are enjoying success with their current efforts, others just don’t want to spend even more time on social media, and I think there are a few that have their feelings hurt when looking through content that ties back to…[Read more]
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Nick Schreck posted a new activity comment 4 years, 4 months ago
Emily,
I wish I still ran a page to jump in on the testing!
Vanity URL’s are helpful with SEO, but maybe they need to be utilized with social media too?! I think everyone has the same idea about the followers that the Mayo Clinic has and how that could play a role, but I think this is a great lesson in not assuming about how users interact…[Read more]
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Nick Schreck wrote a new post, An Addiction to Data, on the site Social Media Innovation MIS 5603 Fall 2018 4 years, 4 months ago
Earlier in our program, we had some exposure to Tableau, a data analysis software that helps users visualize turn data into information. It’s up to marketers to turn information into action.
Tableau released […]
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Nick Schreck wrote a new post, Misleading Data, on the site Nick Schreck 4 years, 5 months ago
Kaiser Fung presented to the class on October 28th about how we should always be critical thinkers when it comes to how we utilize big data because it might not tell the whole story.
Our institution is looking […]
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Nick Schreck wrote a new post, Experiential Opportunities, on the site Nick Schreck 4 years, 5 months ago
A few weeks ago, we had the opportunity to hear from Brendan Walsh at Mole Street Digital about experiential marketing and the great things that he did to help raise awareness for what Mole Street could offer […]
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Nick Schreck and
Shakia Johnson-Smith are now friends 4 years, 6 months ago
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Nick Schreck posted a new activity comment 4 years, 6 months ago
I love the concept of micro-influencers and I’m really interested in how this could work for higher education. Could schools award scholarships based on followers/social media engagement in an effort to draw more students to the institution?
Peers would provide a very authentic tone and share a nearly identical set of experiences (high…[Read more]
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Nick Schreck posted a new activity comment 4 years, 6 months ago
My favorite influencer is Karen Freberg (@kfreberg on Twitter), Associate Professor of Communications at the University of Louisville.
Karen is widely regarded as a leader in social media education and even has a book published on how to teach social media to undergraduate students. She is constantly providing innovative ideas as to how to…[Read more]
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Nick Schreck wrote a new post, What Skills Do Social Media Marketers Need?, on the site Social Media Innovation MIS 5603 Fall 2018 4 years, 6 months ago
The most common response I get when I ask students about careers in marketing is that they want to use social media to help businesses.
I always admire their desire to help others and their passion for social […]
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Nick Schreck posted a new activity comment 4 years, 6 months ago
Dr. Jordan,
It’s been really fun to see the different takes on the meme, but my favorites are the ones involving older TV shows such as The Office and Friends. I love that it helps bring recognition to Nike, but also to those old shows that everyone (well, some people) still loves.
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Yue Sheng and
Nick Schreck are now friends 4 years, 6 months ago
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Cindy Dumont and
Nick Schreck are now friends 4 years, 6 months ago
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Nick Schreck wrote a new post, Back To School…The BEST Time of the Year, on the site Nick Schreck 4 years, 6 months ago
I’ve been working away all summer to get ready for this semester and there’s just something about having students back on campus that provides me with so much energy about the year ahead.
My own institution […]
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Nick Schreck wrote a new post, TIL That…I'm Basically Obsessed With My Job, on the site Digital Innovation in Mobile Marketing and Communication – MKTG 5606 Fall 2018 4 years, 6 months ago
As I was writing this, I learned just how much I click on content that’s going to make me a better teacher. I also understand the value in having a personal life so I’m really glad that the NFL season is just […]
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Nick Schreck wrote a new post, Labor Day Deals and Clickable Content, on the site Nick Schreck 4 years, 6 months ago
I love marketing and technology and my absolute favorite term in the world is “cookie”. I actually love that cookies help bring me better content (usually) and I’m almost always a sucker for clicking. If it’s the […]
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Nick Schreck and
Megan Zaporowski are now friends 4 years, 8 months ago
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Nick Schreck and
Brian Ravenna are now friends 4 years, 8 months ago
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Nick Schreck and
Michelle Wilson are now friends 4 years, 8 months ago
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Nick Schreck and
Nydrea Gause are now friends 4 years, 8 months ago
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Nick Schreck and
Nate Wiener are now friends 4 years, 8 months ago
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