@maureen-mcgirr
Active 4 years, 5 months ago-
Maureen McGirr wrote a new post, Mobile Takeover on Holiday Shopping, on the site Digital Innovation in Mobile Marketing and Communication – Fall 2017 4 years, 6 months ago
This year, Cyber Monday marked mobile’s first $2 billion day ever, raking in a substantial portion of the nearly $6.6 billion spent online. From this, retail visits made on mobile devices accounted for a whopping […]
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Maureen McGirr wrote a new post, Black Friday Gets Strategic, on the site Social Media Innovation – Fall 2017 4 years, 6 months ago
While doing my Black Friday/Cyber Monday shopping, it became apparent to me this year more than ever that brands are switching up their traditional strategies for the shopping holiday. While some companies sit o […]
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Maureen McGirr wrote a new post, Transparency in Paid Ads, on the site Digital Innovation in Mobile Marketing and Communication – Fall 2017 4 years, 6 months ago
Following criticism from the Federal Trade Commission, which sent out a warning letter to dozens of influencers earlier this year saying that disclosure practices weren’t making it clear when a company was paying […]
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Maureen McGirr wrote a new post, Is Facebook Listening to our Conversations?, on the site Digital Innovation in Mobile Marketing and Communication – Fall 2017 4 years, 6 months ago
Has this ever happened to you–you’re talking to a friend or family member about a very specific item and without ever having searched it, Facebook starts serving you ads for that exact product? Many people claim […]
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Maureen McGirr wrote a new post, Should AI Bots be Treated as People?, on the site Social Media Innovation – Fall 2017 4 years, 6 months ago
Artificial intelligences around the world have been granted residency and/or citizenship to their respective countries. This week, in Shibuya, Tokyo an AI chat bot “boy” has become the world’s first artificial […]
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Maureen McGirr wrote a new post, Giving Citizenship to Artificial Intelligence, on the site Maureen McGirr 4 years, 6 months ago
A chatbot is a service, powered by rules and sometimes artificial intelligence, that you interact with via a chat interface. The service could be any number of things, ranging from functional to fun. Bots can be […]
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Maureen McGirr wrote a new post, Prototype, on the site Social Llamma 4 years, 6 months ago
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Maureen McGirr wrote a new post, Getting Political on Social Media: When Is It Appropriate?, on the site Social Media Innovation – Fall 2017 4 years, 7 months ago
With a world of people watching, knowing when or when not to have an opinion on political, cultural, or social discussion on social media is an important brand decision. Traditionally, brands would usually stay o […]
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Maureen McGirr wrote a new post, Getting Political on Social: When Is It Appropriate?, on the site Maureen McGirr 4 years, 7 months ago
With a world of people watching, knowing when or when not to have an opinion on political, cultural, or social discussion on social media is an important brand decision. Traditionally, brands would usually stay o […]
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Maureen McGirr posted a new activity comment 4 years, 7 months ago
Love JB at the end. Thanks for this great writeup 😉
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Maureen McGirr posted a new activity comment 4 years, 7 months ago
Thank you!
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Maureen McGirr posted a new activity comment 4 years, 7 months ago
Hahahaha yes he is!
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Maureen McGirr wrote a new post, Answered: Your Most Burning Questions About Tony Sadowski, on the site Maureen McGirr 4 years, 7 months ago
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Maureen McGirr wrote a new post, Brand Profile, on the site Social Llamma 4 years, 8 months ago
Social Llamma is a start-up that is looking to make the going out process much more efficient and enjoyable.
The company was inspired by Uwishunu, a product of VISIT PHILADELPHIA™ and a favorite place to get inf […]
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Maureen McGirr wrote a new post, 5606 & 5603 Labor Day Assignment, on the site Maureen McGirr 4 years, 8 months ago
Prince George attends 1st day of primary school hand-in-hand with Prince William
I clicked on this because it was accompanied by a really cute photo of Prince George holding hands with his dad, Prince William. […] -
Maureen McGirr wrote a new post, 5 Headlines That Caught My Attention This Week, on the site Digital Innovation in Mobile Marketing and Communication – Fall 2017 4 years, 8 months ago
Putin says the nation that leads in AI ‘will be the ruler of the world’
This headline grabbed my attention for three reasons: 1) because of the current political climate, 2) an interest in artificial int […] -
Jen Armstrong and
Maureen McGirr are now friends 4 years, 9 months ago -
Shameika Ejiasi and
Maureen McGirr are now friends 4 years, 9 months ago -
Melissa Newman and
Maureen McGirr are now friends 4 years, 9 months ago -
Maureen McGirr wrote a new post, 5109: Consumer Retention Through User Experience, on the site Maureen McGirr 4 years, 10 months ago
On mobile, growing your active user base can be tough since about 80% of all app users fade within 90 days of download. Too often the app creators ask the question “How do I grow faster and acquire more u […]
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