@katherine-m-bex
Active 8 months, 1 week ago-
Katherine M Bex wrote a new post, Pfizer's Critical Risk of the Critical Path, on the site Process Improvement and Innovation MIS5102 Summer 2020 1 year, 2 months ago
I’m a Pharma kid as my father led a Scientific Research department at Pfizer. I remember him talking about promising new drugs and I would ask him why it wasn’t out on the market to help people immediately?! It […]
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Katherine M Bex wrote a new post, Business Process Improvement Innovation For CVS, on the site Katherine Bex 1 year, 2 months ago
As evidenced in our CVS case study, as well as many other companies, a lack of communication, can really be detrimental to a business. But, really, who has time to communicate anymore? Emails are a hassle […]
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Katherine M Bex posted a new activity comment 1 year, 2 months ago
This is a fantastic post, James! I am one of those see it in the theater and then 4 times on Disney + people. And while King George is a favorite of mine – it is indicative of your point. I may not favor what he stands for but he brings humor to scenes that may otherwise be dark. And my point might be lost on the favorite of others if they merely…[Read more]
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Katherine M Bex posted a new activity comment 1 year, 2 months ago
So smart Sara – I was just talking to someone about the mess of the Real IDs (this was before COVID hit). Can’t imagine that’s going to be a fun process. Plus, who likes going to the DMV under regular circumstances, let alone during a pandemic. This is a process that is ripe for an overhaul. Awesome!!!!!!
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Katherine M Bex posted a new activity comment 1 year, 3 months ago
Excellent post, Sara! This is such a hot topic right now. I saw an interview on MSNBC with some Professors from NYU talking about how COVID will affect higher education. The problem is even more compounded if we have to go into lockdown again in the Fall. Do students move into dorms and then leave again? Will they just decide to take a gap…[Read more]
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Katherine M Bex posted a new activity comment 1 year, 3 months ago
This is a great post, Jen. It resonates with my experience in Advertising where we begin every client relationship with research. In fact, it’s obvious the correlation between sales and campaign success to the amount of effective research done before. Because of this, I am always in the camp of having research precede all action. But after we…[Read more]
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Katherine M Bex posted a new activity comment 1 year, 3 months ago
Thanks, Erin. Your post is awesome, Great find! Think about the possibilities if CVS added that driverless technology delivery with the in-store chatbot efficiency. That just might solve all of their problems and be very cool. Thanks so much for commenting 🙂
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Katherine M Bex posted a new activity comment 1 year, 3 months ago
Jill this is a great post! I find scuba-diving fascinating, in the sense that I would be too frightened to do it but pretty soon the only unchartered frontier on this earth will be underwater. Just like my interest in tall mountains I’ll never climb like Everest, I still enjoy reading about adventures in scuba diving. And I am intrigued by the…[Read more]
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Katherine M Bex wrote a new post, The Future of Collaboration is Silence, on the site Process Improvement and Innovation MIS5102 Summer 2020 1 year, 3 months ago
As evidenced in our CVS case study, as well as many other companies, a lack of communication, can really be detrimental to a business. But, really, who has time to communicate anymore? Emails are a hassle and […]
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I love this idea! I wish I thought of it for my case study. Also, wish they would implement that soon! I use CVS and I feel bad for bothering the pharmacist for simple housekeeping questions I bet a chatbot could solve, Very excited how technology will improve with CVS in the future, especially since they are looking into self-driving delivery systems which you can learn about in my article here: https://digitalmarketing.temple.edu/2020summermis5102/2020/06/08/self-driving-vehicles-delivering-for-cvs-pharmacy/#comment-15
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Thanks, Erin. Your post is awesome, Great find! Think about the possibilities if CVS added that driverless technology delivery with the in-store chatbot efficiency. That just might solve all of their problems and be very cool. Thanks so much for commenting 🙂
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Katherine M Bex wrote a new post, Dr. James Marra Award For Excellence in Teaching Recipient, on the site MS-Digital Innovation in Marketing 1 year, 4 months ago
MS DIM cohort five-member, Katherine Bex, was awarded the Dr. James Marra Award for Excellence in Teaching for her role as Advertising Adjunct Instructor for Temple University’s Klein College of Media and […]
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Katherine M Bex wrote a new post, Are You Staying Put? Pandemic Mapping Tells The Story, on the site Katherine Bex 1 year, 5 months ago
Weighing The Risks
The last couple of months have and will continue to be defining in the lives of humans throughout the globe. Filled with misinformation, confusion and sheer devastation, we are societies on […]
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Katherine M Bex posted a new activity comment 1 year, 5 months ago
This is such a good post and an excellent question. I think the fact that everyone staying home may increase the chances of using the free preview. And, according to Mintel (Digital Video June 2019), people by far are using their phones for streaming above any other device. The only catch is that the video being streamed is designated as free.…[Read more]
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Katherine M Bex wrote a new post, The Impact of Brand Storytelling, on the site Katherine Bex 1 year, 6 months ago
The human mind is genetically wired to appreciate storytelling. It’s shaped our evolution and our history long before we had tools to record it.
Marketers everywhere tend to craft messages around the […]
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Katherine M Bex wrote a new post, When Digital Does Not Connect: Volkswagen Beetle Discontinued, on the site Katherine Bex 1 year, 7 months ago
It’s Valentine’s Day so in the spirit of first loves and loves lost I’m compelled to share my heartache. I lost my first love the other day and all the significant meaning it had in my formative years. I’m sad to […]
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Katherine M Bex wrote a new post, Technology Innovation for Conferences, on the site Katherine Bex 1 year, 10 months ago
Image by: Katherine M Bex
We live in a busy, nonstop world. Scheduling difficulties, the aging of the population and overcrowding are some major issues/barriers to events and conferences. In many instances, […]
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Katherine M Bex wrote a new post, Innovating A Public Health Nightmare, on the site Katherine Bex 1 year, 10 months ago
Image by: Katherine M Bex
Revisiting my post from October, I am inclined to delve deeper into an innovation that could potentially help millions. According to the article Signals of Change: Where are the […]
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Katherine M Bex commented on the post, Personal Self-Starter Project, on the site Christina Pennetti 1 year, 10 months ago
Christina — this is amazing!! I like how clean the design is and it is reflective of the type of product you are designing for. Right down to the earthy tones it’s a cohesive brand.
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Katherine M Bex commented on the post, Personal Self-Starter Project, on the site Christina Pennetti 1 year, 10 months ago
I agree, Rach!
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Katherine M Bex posted a new activity comment 1 year, 10 months ago
*Since most elementary schools have the same types of entrance tests for kindergarteners, there is no reason not to have some of the curricula centralized.
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Katherine M Bex posted a new activity comment 1 year, 10 months ago
Great post! It is an unbelievable expense to have kids in childcare. I know a few friends who had to work basically just for the benefits for their family with all of the income (for one partner) going straight to childcare. It’s like mortgage even with 2 kids. I agree the field is ripe for innovation. And since most elementary schools have the…[Read more]
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Hi Katherine, great post as always. I noticed our topics of choice share a lot commonalities with how process innovation upfront helps complex businesses like pharmaceuticals improve their business models in the long run. Running a highly regulated business naturally creates a lot of risk and one way to hedge some of that risk is improve the processes up front as much as possible. Also processes can also be patent protected in the industry which can give a competitor a huge edge in vaccine creation or hinder a competitors edge in getting it into market.
Interesting post Katie! The critical path methodology is quite literally perfect for the current situation the medical world faces with this pandemic. I wonder what other sectors of the medical field will adopt this approach to handle to oncoming waves as we head into cold and flu season. Will this methodology be used in triage in ERs as the colder weather falls upon us?