• Skip to main content
  • Skip to secondary menu
  • Skip to primary sidebar
  • Skip to footer
  • Home
  • Current students
    • Curriculum and Schedule
    • Courses
    • Professional development
    • Program Policies
    • E-portfolio basics
    • FAQ
  • About
    • MS Digital Innovation in Marketing
    • Temple Community Platform
    • Faculty
    • Advisory council

MS-Digital Innovation in Marketing

Fox School of Business

Fox School of Business
  • Members
  • Site-Wide Activity
  • Sites
  • Groups

Janice M Goehler-Johnson

Profile picture of Janice M Goehler-Johnson

@janice-goehler

Active 9 months, 3 weeks ago
@jennifer-berman- i am intrigued to see that you are a Global brand manager, I have been supporting so many national brands over the years, i am interested in learning your thoughts on supporting a National brand versus a Global brand. I am sure it is more challenging as it relates to operations, distribution and execution. Would love to know […] View
  • Activity
  • Profile
  • Sites 2
  • Friends 24
  • Groups 4
  • Personal
  • Mentions
  • Favorites
  • Friends
  • Groups
  • Profile picture of Janice M Goehler-Johnson

    Janice M Goehler-Johnson wrote a new post, It’s All About You, on the site Janice M Goehler 9 months, 4 weeks ago

    Prior to taking this course, I was unfamiliar with the concept User Experience and to be honest I wasn’t even sure why this term even mattered. Fast forward, to twelve weeks later, now I know that this notion is e […]

  • Profile picture of Janice M Goehler-Johnson

    Janice M Goehler-Johnson wrote a new post, Shoprite From Home-#Spoiled, on the site Janice M Goehler 10 months ago

    The Global Pandemic of 2019 triggered a lot of changes through-out the world.  People now had restrictions placed on them, both financially and physically, society now had to be a little more mindful of how they […]

  • Profile picture of Janice M Goehler-Johnson

    Janice M Goehler-Johnson wrote a new post, Utilizing Steps for Process Improvement, on the site Janice M Goehler 10 months, 1 week ago

    The old saying goes-“if it’s not broken, why fix it ”, but the question remains how do we even know we can improve a system or a process if we don’t take the time to thoroughly analyze the situation. If you loo […]

  • Profile picture of Janice M Goehler-Johnson

    Janice M Goehler-Johnson wrote a new post, Project Management Foundations, on the site Janice M Goehler 11 months, 3 weeks ago

    I really enjoyed this course and all of the valuable information it provided.  As managing many projects on a daily basis, I now know what it takes to execute a project […]

  • Profile picture of Janice M Goehler-Johnson

    Janice M Goehler-Johnson wrote a new post, Elicitation and Analysis certificate, on the site Janice M Goehler 11 months, 3 weeks ago

    This course provided a greater understanding and necessary fundmentals of Process Improvement and Innovation.CertificateOfCompletion_Requirements Elicitation and Analysis

  • Profile picture of Janice M Goehler-Johnson

    Janice M Goehler-Johnson wrote a new post, PMI Agile Methodology, on the site Janice M Goehler 11 months, 3 weeks ago

    Staring off this semester with a certificate in PMI Agile Methodology was a great introduction to Process Improvement and Innovation-MIS5102.

     

     

  • Profile picture of Janice M Goehler-Johnson

    Janice M Goehler-Johnson's profile was updated 1 year, 1 month ago

  • Profile picture of Janice M Goehler-Johnson

    Janice M Goehler-Johnson wrote a new post, User Generated Content = Powerful, on the site Janice M Goehler 1 year, 1 month ago

    User Generated Content (UGC) is defined as content such as posts, videos, images and reviews, developed by someone and shared on a social channel. UGC is content that people can relate to, it is what ultimately […]

  • Profile picture of Janice M Goehler-Johnson

    Janice M Goehler-Johnson changed their profile picture 1 year, 1 month ago

  • Profile picture of Janice M Goehler-Johnson

    Janice M Goehler-Johnson wrote a new post, What Good is Digital Marketing without Analytics?, on the site Janice M Goehler 1 year, 3 months ago

    When I first learned that the classes for spring 2021 were Business Analytics and Digital Marketing, I thought to myself, WOW….two totally different topics that aren’t even related, this is going to be tough! How […]

  • Profile picture of Janice M Goehler-Johnson

    Janice M Goehler-Johnson wrote a new post, WCAG, on the site Janice M Goehler 1 year, 6 months ago

    It wasn’t until I interviewed a media agency that was I made aware of the term/acronym, WCAG, Web Content Accessibility Guidelines. These guidelines were developed to meet the needs of individuals with d […]

  • Profile picture of Janice M Goehler-Johnson

    Janice M Goehler-Johnson posted a new activity comment 1 year, 6 months ago

    Interesting topic Mohamad! I never would have imagined loT to be associated in the sports industry, in so many various segments, heath, performance and fan base. It just goes to show how far this has come and is going. .
    Health concerns have been a major topic and controversy as it relates to sports injuries, specifically head injuries…[Read more]

    View Conversation
  • Profile picture of Janice M Goehler-Johnson

    Janice M Goehler-Johnson posted a new activity comment 1 year, 6 months ago

    Great comparison Sean and so very true.

    Adding to Claire’s feedback, Walmart specializes in EDLP, everyday low prices, their current target customer is that of a Caucasian 50 year old woman who is always looking to save a buck, where-as Amazon’s current core customer base is more diversified and it tends to lean more towards mil…[Read more]

    View Conversation
  • Profile picture of Janice M Goehler-Johnson

    Janice M Goehler-Johnson posted a new activity comment 1 year, 6 months ago

    Thanks for taking the time Katherine!

    I have been placing my grocery orders on-line since the start of the pandemic, I am quite comfortable placing my on-line orders on Thursday mornings and scheduling a pick up on Saturdays. This has become a normal routine and time saver for me. I am actually starting to feel spoiled in a way. I really…[Read more]

    View Conversation
  • Profile picture of Janice M Goehler-Johnson

    Janice M Goehler-Johnson wrote a new post, Retail on the Rise, on the site Digital Marketing MKTG 5604 Fall 2020 1 year, 6 months ago

    Grocery stores have come a long way over the years, from having the milk man come and deliver directly to one’s house, at home delivery has now become full circle. Especially now given the current pandemic r […]

    • Profile picture of Sunaina Parihar
      Sunaina Parihar replied 1 year, 6 months ago

      This is a very relevant topic – I also touched on this in my last post. Retailers are definitely having to make the digital plunge if they haven’t already! Weirdly, I also listed some facts about Walmart in my post. Did you know they topped $10 billion in ecommerce action alone for the first time ever just by the second quarter of this year? I think many people overlook Walmart as being a digital maven but they are really making moves, from being a player in the Tik Tok acquisition, to adjusting their business model and going head to head with Amazon.

      There will definitely be a behavioral shift once “a new normal” comes around. It will be interesting to see if contactless buying behaviors stay the same or decrease, and if so, by how much?

    • Profile picture of Katherine O'Donnell
      Katherine O'Donnell replied 1 year, 6 months ago

      Thanks for posting this Janice! You bring up a good point about the pandemic that I haven’t thought about – the lasting effects on brick and mortar shops. It has been almost 8 months now that we’ve been living with COVID-19. The lifestyle changes that seemed so drastic back in March have become habitual. In my opinion, some of the new habits we have are going to last. For example, I can see myself wearing masks in public and being a little extra with the hand sanitizer for the rest of my life. However, as a lover of small businesses/cute mom and pop shops, I really hope that people eventually go back to in-person retail. While some stores have been able to adjust to this new touchless/digital world, some won’t be able to survive unless people come back into the store in person. I guess we shall see what happens – especially as COVID cases rise and threatens to shut things back down again.

      • Profile picture of Janice M Goehler-Johnson
        Janice M Goehler-Johnson replied 1 year, 6 months ago

        Thanks for taking the time Katherine!

        I have been placing my grocery orders on-line since the start of the pandemic, I am quite comfortable placing my on-line orders on Thursday mornings and scheduling a pick up on Saturdays. This has become a normal routine and time saver for me. I am actually starting to feel spoiled in a way. I really can’t imagine going back to how chaotic, (in some sense anyway) to how my life once was!

    • Profile picture of Sean T.
      Sean T. replied 1 year, 6 months ago

      As the big companies continue to compete with each other they start looking more and more alike. Walmart is getting more digital and Amazon is getting more real world. Do you think there will come a day when one buys the other to dominate both worlds? Or are they too big for either one to make a move on the other?

      • Profile picture of Claire Hennessey
        Claire Hennessey replied 1 year, 6 months ago

        Janice – It is interesting to think of the retail experience in regards to grocery stores, we have talked a lot in class about grocery delivery services but it is interesting to hear about the initiatives these large corporations are taking to compete with such services.

        Sean – After reading about the future the business landscape, this is definitely up for debate and a big topic as of late. When you mention one company buying another, that is in the realm of consolidation, which honestly has already happened to some degree. Leaving the next question to be how much consolidation will occur, will we really be left with a few mega corporation or will there be a shift to more fragmented organizations within this industry.

        I think it is possible that one could overtake another, but I am not sure it will happen based on differences in target marketing between Walmart and Amazon. Although with constant changing in the business landscape, it is hard to predict!

        https://www2.deloitte.com/us/en/pages/center-for-the-edge/topics/future-of-business-landscape.html?icid=nav2_future-of-business-landscape

        • Profile picture of Sean T.
          Sean T. replied 1 year, 6 months ago

          Very true. And with all the talk of big tech companies being looked at for anti competition. Will the government step in and force a fragmentation? Who knows. I wish I did so I could make some investments.

      • Profile picture of Janice M Goehler-Johnson
        Janice M Goehler-Johnson replied 1 year, 6 months ago

        Great comparison Sean and so very true.

        Adding to Claire’s feedback, Walmart specializes in EDLP, everyday low prices, their current target customer is that of a Caucasian 50 year old woman who is always looking to save a buck, where-as Amazon’s current core customer base is more diversified and it tends to lean more towards millennials.

        Amazon would have more of an opportunity to buy Walmart, however I think they both want to play in their own space…..at least for now anyway.

    • Profile picture of Tosin Ojo
      Tosin Ojo replied 1 year, 6 months ago

      As a person who loves to shop in person, this pandemic has really changed things for me and many others. As I’ve gotten used to shopping online these past couple of months, I do see the benefit and often wished more local businesses moved to e-commerce. Post-covid, I do agree with you that online shopping will likely to continue to increase as we have become accustomed to it. As more and more businesses move to e-commerce, it will be interesting to see what other products and services they will use to stay relevant and profitable.

  • Profile picture of Janice M Goehler-Johnson

    Janice M Goehler-Johnson wrote a new post, Ro But…?, on the site Janice M Goehler 1 year, 6 months ago

    Giant Food Stores which is owned by Ahold-Delhaize, was the first retailer to execute in store service robots that communicates issues to consumers in efforts to create a safe and clean environment.  So how is […]

  • Profile picture of Janice M Goehler-Johnson

    Janice M Goehler-Johnson posted a new activity comment 1 year, 6 months ago

    Hi Kelly-Nice to meet you.

    Thank you for sharing the feedback from the conference, I did see you did send out the information on the conference to the class prior and was disappointed that i could not attend due to my schedule. One of my personal/professional goals is to familiarize myself with these programs, there is so much out there and…[Read more]

    View Conversation
  • Profile picture of Janice M Goehler-Johnson

    Janice M Goehler-Johnson posted a new activity comment 1 year, 6 months ago

    I have a 16 step-son who is online learning and is finding it extremely difficult to stay focused for 7-8 hours a day, Than there is my 6 year old niece who is having the same issue….For the most part, all of my friends with children, agree-the on-line learning concept is extremely hard for all ages..

    I understand it must be done during…[Read more]

    View Conversation
  • Profile picture of Janice M Goehler-Johnson

    Janice M Goehler-Johnson posted a new activity comment 1 year, 7 months ago

    Great topic and post Sean, I often think about how health care will change in the future, this is becoming more top of mind, the older I become.

    Each year at open enrollment for our benefit plan at my current employer, we do have to take a health assessment, which consists of height, weight, body mass index (BMI) and blood work checking…[Read more]

    View Conversation
  • Profile picture of Janice M Goehler-Johnson

    Janice M Goehler-Johnson wrote a new post, Whatcha Thinking?, on the site Janice M Goehler 1 year, 7 months ago

    At a young age, we are taught to be a leader and not a follower, do not give in to peer pressure, think for yourself and make your own decisions. Then we are introduced to social media platforms and are surrounded […]

  • Load More

Primary Sidebar

Login for full access

Who’s Online

There are no users currently online

Courses

Recently Active Members

Profile picture of Jason Lindner
Profile picture of Demi Li
Profile picture of Regina Olkowski
Profile picture of Andrew Baer
Profile picture of Brandyn Graham
Profile picture of Hannah O'Hara
Profile picture of Jaclyn Hansberry
Profile picture of Abigail Helterbran
Profile picture of Andrea Mowers
Profile picture of Abby Merola

Members

Newest | Active | Popular
  • Profile picture of Jason Lindner
    Jason Lindner
    Active 16 minutes ago
  • Profile picture of Demi Li
    Demi Li
    Active 5 hours, 4 minutes ago
  • Profile picture of Regina Olkowski
    Regina Olkowski
    Active 15 hours, 40 minutes ago
  • Profile picture of Andrew Baer
    Andrew Baer
    Active 17 hours, 21 minutes ago
  • Profile picture of Brandyn Graham
    Brandyn Graham
    Active 18 hours, 58 minutes ago
  • Profile picture of Hannah O'Hara
    Hannah O'Hara
    Active 19 hours, 1 minute ago
  • Profile picture of Jaclyn Hansberry
    Jaclyn Hansberry
    Active 19 hours, 7 minutes ago
  • Profile picture of Abigail Helterbran
    Abigail Helterbran
    Active 19 hours, 17 minutes ago
  • Profile picture of Andrea Mowers
    Andrea Mowers
    Active 19 hours, 44 minutes ago
  • Profile picture of Abby Merola
    Abby Merola
    Active 19 hours, 45 minutes ago

Groups

Newest | Active | Popular | Alphabetical
  • Group logo of Weekly Group Meet-Ups in Philadelphia
    Weekly Group Meet-Ups in Philadelphia
    Active 3 months, 1 week ago
  • Group logo of Spotify AI Listening
    Spotify AI Listening
    Active 7 months ago
  • Group logo of Group 4 - Final Project
    Group 4 – Final Project
    Active 7 months, 1 week ago
  • Group logo of Saving Forever 21
    Saving Forever 21
    Active 7 months, 3 weeks ago
  • Group logo of Digital Innovation in Marketing Main Group
    Digital Innovation in Marketing Main Group
    Active 8 months, 1 week ago

Footer

FOX SCHOOL OF BUSINESS

Fox School of Business

210 Speakman Hall
1810 N. 13th Street
Philadelphia, PA 19122
1-215-204-5617
misdept@temple.edu

MS Digital Innovation in Marketing

  • News
  • About
  • Faculty
  • Curriculum

Copyright © 2022 · Department of Management Information Systems · Fox School of Business · Temple University