James Jeansonne

Thank for sharing this, James. Working as a server in a restaurant throughout undergrad in an affluent beach town to save money for tuition, I have experienced many interactions with “Karens”. While I would never defend the behavior and am often embarrassed for those displaying this type of behavior, I have still tried my best to put myself in Karens’ shoes and provide a solution in a potentially flawed process such as table waiting times in a crowded lobby or worked with my manager to pacify the situation to improve the customer journey and improve their experiences as they move through the sales funnel.

Sources
“What Is Customer Journey Mapping and How to Start?” Paul Boag – User Experience Advice, 9 May 2020, boagworld.com/audio/customer-journey-mapping/.

Great perspective on personas and the customer journey!

Wow! I LOVE it! It’s easy to look at “Karen” or a “Permit Patty” and immediately denouce their behavior, however I think you touched on a really great perspective in analyzing the root of the behavior and how we can react to it from a business professional lens. Thank you for the post James!

This is such a good post and an excellent question. I think the fact that everyone staying home may increase the chances of using the free preview. And, according to Mintel (Digital Video June 2019), people by far are using their phones for streaming above any other device. The only catch is that the video being streamed is designated as free. Even then, I would think that people would shell out the $5 per month for worthwhile content (Reno 911! reboot) but I just can’t get past the ads. With the paid membership you are still going to be served ads heavily. That might just be the showstopper for me.

Hi James – This was an excellent post! Not only did I laugh but I may have cried a bit because I too am somewhat confused by cryptocurrency. I think you have a good point though that electronic currency is the way of the future. I actually get annoyed if places ask for “cash only” – who carries cash anymore?! It would be interesting from a privacy standpoint if we all started investing our money online – what are the implications of that? And how would adoption work? I guess there would have to be some type of slow progression for all of the old school bankers who are not as familiar with tech. but hey, if 1 bitcoin equals $8k something has to be going right. Just for the heck of it, I bought into Ethereum – it’s a bit cheaper but I can say, it hasn’t done me much good just yet!

James, thanks for this article and the explanation behind bitcoin and cryptocurrency. While I’m not opposed to the idea of online currency, I don’t like the idea of different institutions creating their own online currency. Once the disruption of cryptocurrency reaches a point of competition among various providers, I don’t see how that benefits users. Thinking about marketing, I wonder how companies would highlight the benefit of using cryptocurrency if there are many to chose from. The article “Facebook announces Libra cryptocurrency: All you need to know” hints at a stable cryptocurrency called Libra, which you mention in your analysis. If Libra were to be accepted by more partners and organizations around the world, I think this could be the one many would use, even over bitcoin. The article mentions that Libra would be more stable, therefore making it more enticing to use. I think we just may see those “Zuck Bucks” one day.

Great article, James! Blockchain technology, the foundation in which bitcoin is built, is interesting in the fact that it was designed to decentralize – to do exactly what Facebook is not. Blockchain and bitcoin takes a centralized authority out of the equation and places it in the hands of a network. As interesting and ‘for the people’ as Zuck sounds in front of Congress, I believe it is an attempt to further centralize a system that is starting to see the need for decentralization. With privacy a top concern, how much of our daily life are we willing to handover to Facebook?

Great topic to ponder!

Update:
Monday (10/28) – Bakkt (a cryptocurrency platform), said it was launching a consumer app with Starbucks as a partner.

And last week (10/24), Chinese President Xi Jinping urged his country to take the lead in blockchain tech. That’s interesting considering blockchain (as Sara points out) is decentralized and that’s not exactly what the Chinese Government is known for. Also, China has banned cryptocurrencies since 2017.

Thank you, James, for this article. I am with Katie in that I laughed and cried a bit. Your writing style is very entertaining and you turned that into an edutainment! I have a coworker that would give me an early morning report daily, with MY coffee on what HIS Bitcoin were doing back in 2018. I would have the same internal dilemna about whether or not to jump on the bandwagon. Looking back, I can’t say I should have necessarily, but I definitely wish I invested the time to at least learn about it. I think the disruption has weathered the storm appropropiately, normalized and definitely made a huge impact on early adopters’ bottom line. I’m not sorry, I’m not one of them but maybe I’ll take a more serious look to educate myself during my next bout of “free” time *snickers at the word “free”*.