Jacklin Altman

Great post! Glad someone finally brought up one of the biggest social media (and music) flops of the century. Firefly, on the other hand, is a great comparison – they do a much better job of authentically sharing/engaging/building brand awareness through social.

Great post, Nate! Definitely something to be said about using a platform correctly (like the Merriam Webster example). Do you think they’d have as much success on a platform like Snapchat or Pinterest though?

Slender James. Bravo.

Great post! My boyfriend showed me their Instagram a while ago and while I eat a slim jim once in a blue moon, I follow their page because it’s hilarious.

Love this because I follow him too :). Another Seattle-based fave is @grubbinseattle. Wrote a book too!

Love the idea of unfollowing those who don’t make you feel like the best version of yourself – I do a periodic clean out as well. It’s important to preserve your space 🙂

Great post! Have you seen Styles of Man on IG? Similar aesthetic and he’s a temple alum!

First things first – bravo on this title. They should use #PediaLit as a campaign.

Also- this is a great example of the value of social listening to brands! Without social, they would have continued to market Pedialyte to parents for their kids, when really, they should just market to the parents for themselves. 🙂

Ah, was hoping you got the box!!! But this is a perfect example of the value of social media – real time info! I see more and more people who aren’t typically on social getting onto social networks to be ‘in the know’ in real time!

This post is (quite literally) my bread and butter. As a food infuencer myself, I’m usually who people turn to when they want to figure out where to eat or if somewhere is worth their time/dime. I also am 10000% guilty of doing the same thing as you – I search IG for pictures of the food before I go! I will still use Yelp (especially when…[Read more]

Love this! I have a lot of influencer friends who promote Daily Harvest pretty heavily and swear by it – guess they’re doing their jobs! Erin Morrissey, our speaker for 9/22, is one of those advocates – you should ask her about all of her healthy hacks! 🙂

Ah, social media and narcissism, something that comes up all too often! We’re all guilty of it at some point – posting that selfie where you’re feelin’ real cute, or posting an accomplishment, etc – it’s our way of telling the world “look, I’m doing great! really!” In your case, it sounds like you use it to motivate yourself and keep yourself…[Read more]

Great point, Jeremy! Influence doesn’t always have to be black and white (ie. A fitness pro promotes a brand of supplement which you then buy). Sometimes, they can just influence your habits (or buying habits, without you even knowing). I know for me personally, sometimes an influencer will endorse a product that will inspire me to buy something…[Read more]

Great post, Amanda (and love that mug, totally something I would buy). I personally love when I find an influencer online whose aesthetic/values/interests align with mine (or what I wish mine were). This is a perfect example of that!

Great post! We often forget that little ones can be influenced by those in the media as well as adults! Super interesting stats about screen-time as well, and crazy to think that we were all raised before ipads and iphones were even a thing. I remember that if my parents wanted to keep me busy, they’d give me a toy or send me outside to play.…[Read more]

Great post, Amelia! Agreed that there is some major nostalgia here. I also totally agree with your point about this being an email marketing issue. I could foresee issues with social ads as well. I know that right now, ads can be pretty easily optimized for desktop and mobile, but I suppose now services like Facebook, Instagram, etc will need to…[Read more]