Gabby Gutierrez

An article by Daily Mail details the latest innovation by truck company Ford; a robotic arm that will charge electric vehicles for elderly users. The charging station can be in a car park or a roadside and has […]

As you may have noticed from my profile or LinkedIn, I currently work for a public relations agency. One of the agency’s clients is a major hospitality/travel company and my team specifically represents 8 of their […]

It’s the worst-kept secret that college and university websites offer some of the most frustrating user experiences for prospective students. I’ve personally seen the challenges on both ends as a prospective […]

One of the most interesting components of business processes are that they’re ever-evolving. Project managers and business managers are constantly looking for new ways to streamline a process, especially through […]

The manner and sheer volume in which data is collected, analyzed and shared has never been as apparent as it is today. Digital data sharing and engagement, such as online shopping and banking, have opened so many […]

The amount of data at our fingertips is limitless. Data opens new possibilities from a cost savings standpoint, allows us to gather insights and offers a competitive advantage to make better, more informed […]

Instagram updating it’s features is not a new concept. But it’s new feature update isn’t as positive as they banked on it being. The main feed is getting away from clear and easy buttons to videos with unfindable […]

According to an article by Forbes, there are 5 ways agile thinking can add to the importance of UX. They are 1) set aspirational objectives, 2) define measurable outcomes, 3) prioritize outcomes over outputs, 4) […]

As a project manager, you can expect your project to be bound by time, scope, and cost. This is called the triple constraint of project management (Izquierdo). Each of these elements work in tandem with each […]

As someone who works in higher education, I am constantly looking at cycles. My primary scope of work is Temple University’s undergraduate enrollment cycle, where I work closely with members of my team to recruit […]

The “godfather” of UX design and the first person to coin that title, Don Norman, once said, “We must design for the way people behave, not for how we would wish them to behave.” A strong user experience is inte […]

Over the past two years, I’ve used my fair share of project management systems. At my first job out of college I used Asana, which I found super user-friendly and easy to keep track of my projects. I loved how I […]

Classy Nonprofit Fundraising is not only the ultimate process improvement innovation in the eyes of any nonprofit, but it also has one of the best user experience designs that I have used so far. Though I am […]

TikTok has rapidly become one of the most popular apps in the app store, it is also trending towards becoming the most popular social media apps. I am sure there are a million reasons why TikTok has become so […]

A project manager needs many different tools to understand what is required of a project and how to keep it on track. One tool that can be useful for making sure all tasks are completed on time and in the […]

Mark Cuban’s Cost Plus Drugs (MCCPDC) has taken the pharmaceutical world by storm. It was introduced to the world at the beginning of the summer and has very much changed how we look at pharmacies. MCCPDC has […]

As we continue into this new era of hiring, turning to digital, and a boom in competition; companies are looking to create different ways to improve. Either improving their products, services, team dynamics, […]

Some of the best products and solutions are created by following a human centered design approach. This approach takes into consideration the users’ or consumers’ experience and needs. Understanding the con […]

Grammar might not be the first thing you think of when you consider the different aspects of good UX, but it’s extremely important. The moment I see a typo, a misspelled word, or a grammar mistake, I start t […]

In my last class post, Using Psychological Techniques to Create An Impactful UX, I discussed different psychological phenomena that UX designers can utilize to better resonate with their users. One of the […]