• Skip to main content
  • Skip to secondary menu
  • Skip to primary sidebar
  • Skip to footer
  • Home
  • Current students
    • Curriculum and Schedule
    • Courses
    • Professional development
    • Program Policies
    • E-portfolio basics
    • FAQ
  • About
    • MS Digital Innovation in Marketing
    • Temple Community Platform
    • Faculty
    • Advisory council

MS-Digital Innovation in Marketing

Fox School of Business

Fox School of Business
  • Members
  • Site-Wide Activity
  • Sites
  • Groups

Emma Levine

Profile picture of Emma Levine

@emma-levine

Active 2 months, 3 weeks ago
@salvin-varghese Hey Salvin! I see you work for a financing company. I work in that area myself. I’d love to hear more about what you do as an Ecommerce Engagement Specialist. I believe there are a lot of parallels with finance and marketing so I’d enjoy your input on the matter. View
  • Activity
  • Profile
  • Sites 8
  • Friends 20
  • Groups 3
  • Personal
  • Mentions
  • Favorites
  • Friends
  • Groups
  • Profile picture of Emma Levine

    Emma Levine wrote a new post, Social Media Video, on the site Emma Levine 2 years, 7 months ago

    Here is a video I made leveraging Typito. It’s a program that helps making social media friendly videos! My example was for Expedia.com and I envision this posted on their Instagram page. Typito was great because […]

  • Profile picture of Emma Levine

    Emma Levine wrote a new post, Away: Travel Company Propelled By Content, on the site Emma Levine 2 years, 7 months ago

    Before 2015 when you’d think luggage you’d think Samsonite, Tumi, or Travelpro just to name a few. Born in the age of the internet, Away has risen the ranks and has become one of the most recognizable brands in […]

  • Profile picture of Emma Levine

    Emma Levine wrote a new post, Cancel Culture Recovery, on the site Emma Levine 2 years, 7 months ago

    Cancel Culture: brands today have either been hit head on with it or at the very least narrowly missed a collision with it. One way or another brands today are aware of this public shaming social media trend where […]

  • Profile picture of Emma Levine

    Emma Levine wrote a new post, Amazon Capitalizing on the Zero Moment of Truth, on the site Emma Levine 2 years, 7 months ago

    The traditional advertising model focuses on three stages. The first touchpoint, the stimulus, is typically a form of direct marketing (i.e. TV Ad) that broadcasts the brand message to as many people as possible. […]

  • Profile picture of Emma Levine

    Emma Levine posted a new activity comment 2 years, 7 months ago

    A very fitting example of how mobile technology changed how content is consumed and measured. This partnership between Waze and McDonalds unlocks accessing customers that were once deemed in the “digital dark zone”. Previously brands didn’t really have a way of communicating with commuters on their drive (besides audio) until recently.

    T…[Read more]

    View Conversation
  • Profile picture of Emma Levine

    Emma Levine posted a new activity comment 2 years, 8 months ago

    I agree that this was such a well-executed nation-wide event. I recall finding out about this via a social media post from a friend. It was a link to an article explaining the event and the release of the new season with a list of the cities/shops that would be converted for the day. Luckily there was one in Seattle!

    I attempted to visit one of…[Read more]

    View Conversation
  • Profile picture of Emma Levine

    Emma Levine posted a new activity comment 2 years, 8 months ago

    I just checked out the Sonos twitter post you mentioned and can see why that campaign was a success. I permanently have my phone on silent, so subtitles are a huge win in my book. Also, I loved how they have a background graphic that grooves with the music – I can tell even without my sound on that it’s related to the song on. A 15 second vid…[Read more]

    View Conversation
  • Profile picture of Emma Levine

    Emma Levine posted a new activity comment 2 years, 8 months ago

    Bringing some diversity to the group by living in Seattle I can say I am an Alaska Airline credit card holder and can speak to their #1 in experience, ha! I also have the American Airlines app as I am a native East coaster – both companies excel at leveraging their digital apps to improve the target market experience. What I really appreciate is t…[Read more]

    View Conversation
  • Profile picture of Emma Levine

    Emma Levine posted a new activity comment 2 years, 9 months ago

    Cindy, both brands have come up on my different social feeds recently! LYM specifically targeted me with their TU colors version of the beanie on Instagram. I agree the brand does a phenomenal job at showing off the product and explaining the brand mission in a heartwarming/ encouraging way. They perfectly weave together expressing the facts…[Read more]

    View Conversation
  • Profile picture of Emma Levine

    Emma Levine wrote a new post, Feeling Like A Seattle Foodie Insider Thanks To IG Inspiration, on the site Social Media Innovation MIS 5603 Fall 2019 2 years, 9 months ago

    This post should hit home for Jacklin, when thinking about how I have been influenced through social media – a Seattle food Instagram account comes to mind. On Instagram there are very few accounts I follow o […]

    • Profile picture of Jacklin Altman
      Jacklin Altman replied 2 years, 9 months ago

      Love this because I follow him too :). Another Seattle-based fave is @grubbinseattle. Wrote a book too!

  • Profile picture of Emma Levine

    Emma Levine posted a new activity comment 2 years, 9 months ago

    Tl;dr I used to be like Greg, now I am like Jeremy!

    Similar to Greg I was super hesitant to willingly let Apple have access to my data. For the longest time I would not use fingerprint ID, save passwords, save credit card #s on safari, or utilize apply pay with the fear of letting one organization have all of my info. Then slowly but surely the…[Read more]

    View Conversation
  • Profile picture of Emma Levine

    Emma Levine posted a new activity comment 2 years, 9 months ago

    Similar to Karen my bank also has Zelle. I find that I weirdly use both for the same primary functions (transferring money to others), but they have slight variations. I only use Zelle on my primary bank account. I transfer funds directly to my SO monthly for mortgage. Since we are both approved friends with one another, the transaction goes…[Read more]

    View Conversation
  • Profile picture of Emma Levine

    Emma Levine posted a new activity comment 2 years, 9 months ago

    Elaina, I am right there with you in that I prefer the amazon.com experience vs using their apps. Similarly, I agree the key driver is having everything in one place/ being able to use all functions without limitations. I’ll share a story of how the lack of full access moved me from an app to the full website:

    The other night while in bed I d…[Read more]

    View Conversation
  • Profile picture of Emma Levine

    Emma Levine wrote a new post, Ikea Expands Into India With A Humble & Calculated Approach, on the site Emma Levine 3 years, 10 months ago

    Ikea, the world’s largest furniture retailer, is checking a new country off the list: India. They have recently opened a the 400,000-square-foot store in Hyderabad. Things don’t end there. By 2025, the company hop […]

  • Profile picture of Emma Levine

    Emma Levine wrote a new post, CLEAR Process Win: Fast Pass For Airports & Now Sporting Events., on the site Emma Levine 3 years, 10 months ago

    The name Clear likely rings a bell. They are a biometrics company that provide an alternative and faster option through airport security. They have no expanded into a new space: sporting events. Clear has […]

  • Profile picture of Emma Levine

    Emma Levine wrote a new post, Out With The Old & In With The New: Seattle Bike-share Programs, on the site Emma Levine 3 years, 10 months ago

    Today, if you walk down the streets of Seattle, Washington you will quickly see a handful of colorful bikes parked tandem. At first glance you may think, “Who in their right mind would leave their bike unlocked a […]

  • Profile picture of Emma Levine

    Emma Levine posted a new activity comment 3 years, 11 months ago

    I only learned about that handy piece of advice from my coworker after the fact. Next time, Nate! LOL

    View Conversation
  • Profile picture of Emma Levine

    Emma Levine posted a new activity comment 3 years, 11 months ago

    Where was your favorite place abroad?

    View Conversation
  • Profile picture of Emma Levine

    Emma Levine wrote a new post, Abroad, on the site ELTravels 3 years, 11 months ago

    Ought these are balls place mrs their times add she. Taken no great widow spoke of it small. Genius use except son esteem merely her limits. Sons park by do make on. It do oh cottage offered cottage in written. […]

  • Profile picture of Emma Levine

    Emma Levine wrote a new post, Israel, on the site ELTravels 3 years, 11 months ago

    Luckily friends do ashamed to do suppose. Tried meant mr smile so. Exquisite behaviour as to middleton perfectly. Chicken no wishing waiting am. Say concerns dwelling graceful six humoured. Whether mr up savings […]

  • Load More

Primary Sidebar

Login for full access

Who’s Online

There are no users currently online

Courses

Recently Active Members

Profile picture of Abby Merola
Profile picture of Andrea Mowers
Profile picture of Krupa Bhatt
Profile picture of Brandyn Graham
Profile picture of Hannah O'Hara
Profile picture of Ryan Hartman
Profile picture of Kirsten Overton
Profile picture of Henry Fountain
Profile picture of Arpana
Profile picture of Olivia Francisco

Members

Newest | Active | Popular
  • Profile picture of Abby Merola
    Abby Merola
    Active 18 hours, 37 minutes ago
  • Profile picture of Andrea Mowers
    Andrea Mowers
    Active 19 hours, 16 minutes ago
  • Profile picture of Krupa Bhatt
    Krupa Bhatt
    Active 1 day, 8 hours ago
  • Profile picture of Brandyn Graham
    Brandyn Graham
    Active 2 days, 10 hours ago
  • Profile picture of Hannah O'Hara
    Hannah O'Hara
    Active 2 days, 10 hours ago
  • Profile picture of Ryan Hartman
    Ryan Hartman
    Active 2 days, 10 hours ago
  • Profile picture of Kirsten Overton
    Kirsten Overton
    Active 2 days, 12 hours ago
  • Profile picture of Henry Fountain
    Henry Fountain
    Active 2 days, 12 hours ago
  • Profile picture of Arpana
    Arpana
    Active 2 days, 13 hours ago
  • Profile picture of Olivia Francisco
    Olivia Francisco
    Active 2 days, 13 hours ago

Groups

Newest | Active | Popular | Alphabetical
  • Group logo of Weekly Group Meet-Ups in Philadelphia
    Weekly Group Meet-Ups in Philadelphia
    Active 4 months, 3 weeks ago
  • Group logo of Spotify AI Listening
    Spotify AI Listening
    Active 8 months, 2 weeks ago
  • Group logo of Group 4 - Final Project
    Group 4 – Final Project
    Active 8 months, 3 weeks ago
  • Group logo of Saving Forever 21
    Saving Forever 21
    Active 9 months, 1 week ago
  • Group logo of Digital Innovation in Marketing Main Group
    Digital Innovation in Marketing Main Group
    Active 9 months, 3 weeks ago

Footer

FOX SCHOOL OF BUSINESS

Fox School of Business

210 Speakman Hall
1810 N. 13th Street
Philadelphia, PA 19122
1-215-204-5617
misdept@temple.edu

MS Digital Innovation in Marketing

  • News
  • About
  • Faculty
  • Curriculum

Copyright © 2022 · Department of Management Information Systems · Fox School of Business · Temple University