Emily Arentz

Emily Arentz wrote a new post, Becoming a Content Queen, on the site Emily Arentz 4 years ago

In a few short months, our Mobile and Content marketing class has provided endless inspiration for creating an amazing content strategy for my small business. Prior to this class, I basically just utilized […]
Emily Arentz wrote a new post, Sentiment in Social Media Listening, on the site Social Media Innovation MIS 5603 Fall 2018 4 years ago

Our guest speaker this evening from SoundCloud illuminated the role of sentiment in social media listening, as it’s a big part of their marketing strategy. It is amazing to me that all companies do not regularly […]
Emily Arentz wrote a new post, Brands that slayed their Halloween Content, on the site Digital Innovation in Mobile Marketing and Communication – MKTG 5606 Fall 2018 4 years, 1 month ago

In the United States, 6% of shoppers start shopping for Halloween products in AUGUST, so your content calendar should have been filled with ideas and content a few months ago! Halloween is a great time for […]
Emily Arentz wrote a new post, Kaiser Fung: Separating Reality from Hype, on the site Emily Arentz 4 years, 1 month ago

Throughout the DIM course, we have had a strong focus on data analytics. With new kinds of data constantly being harnessed for analysis, like voice recording and facial scans, many businesses are overwhelmed with […]
Emily Arentz posted a new activity comment 4 years, 1 month ago

Thanks for sharing this! It’s ironic that our guest speaker just mentioned that we need to be posting to Google +, but I’m glad that weight has been lifted 🙂 Personally, I think Google has a user experience issue and their updates (specifically to gmail) are aggravating to business users. Their sorting algorithm seems off and their platform is…[Read more]

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Emily Arentz posted a new activity comment 4 years, 2 months ago

Great post Nydrea! I don’t subscribe to any Beauty Influencers, but I am a big fan of watching make-up videos and tutorials on YouTube. I find in particularly helpful when I’m shopping on Sephora.com and they provide various links to Influencer videos. I think with the beauty industry, the element of video really gives buyers confidence that…[Read more]

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Emily Arentz wrote a new post, Content that Stands Out in a Crowded Space, on the site Digital Innovation in Mobile Marketing and Communication – MKTG 5606 Fall 2018 4 years, 2 months ago

One social media maven/ content queen/ influencer who should be on your radar (if she isn’t already) is Jenna Kutcher.

If you follow her on Instagram, you are already familiar with the the body-positive content […]
Emily Arentz wrote a new post, Facebook's Role in Spreading Hate Speech and Violence, on the site Social Media Innovation MIS 5603 Fall 2018 4 years, 2 months ago

We all know that Facebook has been in the hot seat over privacy concerns and fake news. On Sunday, John Oliver exposed a new Facebook controversy- their role in spreading hate speech and […]
Emily Arentz posted a new activity comment 4 years, 2 months ago

Hey Morgyn,
Yes, I see some brands that are executing Instagram stores very well, while others do not. For my photography business, We utilize stories for behind the scenes moments (which people love to view, especially from weddings) as well as content that doesn’t belong in or feed (not-portfolio worthy). The one dimension that we don’t do…[Read more]

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Emily Arentz wrote a new post, Back to School- Highly Clickable Ads- Social Media, on the site Emily Arentz 4 years, 2 months ago

Anthropolgie

I discovered the Anthropologie Sale Ad on Instagram as I follow them. From a marketer’s perspective, I’m most likely to buy something from one of my favorite brands if I see it on social media […]
Emily Arentz wrote a new post, Back to School-Highly Clickable Ads- Content, on the site Emily Arentz 4 years, 2 months ago

Anthropolgie Labor Day Weekend Sale. Anthropogie’s Ads fit seamlessly into their Instagram feed. If you didn’t stop to actually read the text, you might not even realize it was a LDW blow out sale post. Th […]
Emily Arentz wrote a new post, Five Irresistible Headlines, on the site Digital Innovation in Mobile Marketing and Communication – MKTG 5606 Fall 2018 4 years, 3 months ago

Headed to the Shore? Beware of Sea Lice

Since I’m currently at the shore, this story was of particular interest to me (in the case I wanted to go into the ocean). The shock factor was strong here when they […]
Emily Arentz wrote a new post, Usability and User Experience in CPG products, on the site Emily Arentz 4 years, 3 months ago

Yesterday, I bought a new type of vegan butter by Miyokos which was marketed as “cultured, Organic and European style”. This sounded amazing to me, so even though there was a $6.79 price tag attached I purchased […]
Emily Arentz wrote a new post, UX Testing of my Website, on the site Emily Arentz 4 years, 3 months ago

I just had a designer update my business website, MLE Pictures earlier this year. Of course, taking UX Design before having my website updated would have been much better timing!

I wrote an earlier E […]
Emily Arentz wrote a new post, Change Management in a Family Owned Company, on the site Emily Arentz 4 years, 4 months ago

Sometimes, it’s easy to identify the key stakeholders of a family owned business when their last name is synonymous with the company name. Within organizations that have multiple family members in various roles […]
Emily Arentz posted a new activity comment 4 years, 4 months ago

Hi Megan- Thanks for putting Getaway House on my radar! This is an awesome site. Obviously it’s a cleaner design than Airbnb, but it’s also focused on a super-niche market (artisan types) who are looking for rustic escape out of 3 major markets. Since Airbnb is the largest “hotel” worldwide, I find that its hard to scale good design to support…[Read more]

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Emily Arentz wrote a new post, Epic fail on Shaq's Shark Tank Design, on the site User Experience Design 4 years, 4 months ago

It’s one of my favorite weeks of summer, escaping the humidity and watching Shark Week every night! In case you didn’t see it, Shaq had a feature to document his first experience swimming with sharks. Since Shaq […]
Emily Arentz wrote a new post, Family Activities, on the site The Coastal Chic Retreat 4 years, 4 months ago

The Beach is located just 1 city block from our home. There are lifeguard stands on 56th and 58th street beaches.

Corson’s Inlet and State Park are located at the end of the island. This park is dog f […]
Emily Arentz wrote a new post, Restaurants, on the site The Coastal Chic Retreat 4 years, 4 months ago

Shore food is hands down the best food. Whether it be a cheesy slice of pizza on the boardwalk, breakfast sandwich in the morning or a delicious ice cream cone with jimmies. I truly believe Ocean City is the best […]
Emily Arentz wrote a new post, So lovely!, on the site The Coastal Chic Retreat 4 years, 4 months ago

This is a great house with a great location! The eat-in kitchen is very roomy and allowed everyone to hang out together while preparing meals. The family room had enough seating for 5-6 people and our 2 large dogs […]
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@emily-arentz

FOX SCHOOL OF BUSINESS

MS Digital Innovation in Marketing

@emily-arentz

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FOX SCHOOL OF BUSINESS

MS Digital Innovation in Marketing