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MS-Digital Innovation in Marketing

Fox School of Business

Fox School of Business
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Elvita Quinones

Profile picture of Elvita Quinones

@elvita-quinones

Active 3 years, 9 months ago
@morgyn-seigfried I just checked out the exposure site. I see why you like it. Beautiful work. View
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  • Profile picture of Melissa Newman

    Melissa Newman and Profile picture of Elvita QuinonesElvita Quinones are now friends 4 years, 10 months ago

  • Profile picture of Elvita Quinones

    Elvita Quinones joined the group Group logo of Job OpportunitiesJob Opportunities 5 years, 9 months ago

  • Profile picture of Elvita Quinones

    Elvita Quinones wrote a new post, Summary 2: User input required, on the site MIS 5109: User Experience Design 6 years, 1 month ago

    I researched the Fox School of Business’ reservations system by submitting a request through the system to view the process as any other user would experience it.  In retrospect, I could have requested that ac […]

  • Profile picture of Elvita Quinones

    Elvita Quinones wrote a new post, Summary #1 – Eyes Wide Open, on the site MIS 5109: User Experience Design 6 years, 1 month ago

    I learned that that “design requires the cooperative efforts of multiple disciplines.”[1]  Because of the collaborative efforts of these various disciplines, they are able to produce innovative design in a vari […]

  • Profile picture of Elvita Quinones

    Elvita Quinones and Profile picture of David SchuffDavid Schuff are now friends 6 years, 1 month ago

  • Profile picture of Elvita Quinones

    Elvita Quinones changed their profile picture 6 years, 1 month ago

  • Profile picture of Elvita Quinones

    Elvita Quinones changed their profile picture 6 years, 1 month ago

  • Profile picture of Elvita Quinones

    Elvita Quinones posted a new activity comment 6 years, 2 months ago

    I definitely think that Uber missed the mark on their re-brand. As it states in Andrew McCrea’s “Online branding: a digital-centric approach to developing brands”we need to first consider the customer. Why didn’t they test the waters before dropping a brand new look? They could have done private market research before making the change. Alt…[Read more]

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  • Profile picture of Elvita Quinones

    Elvita Quinones posted a new activity comment 6 years, 2 months ago

    The Burberry Campaign was so fun and engaging. What I loved most about it is that it was not focused on highlighting a product or encouraging people to purchase something. It was just about offering a free web-based service that you can share with others. It brought digital to life by sharing emotions through sending “a love letter to your…[Read more]

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  • Profile picture of Elvita Quinones

    Elvita Quinones wrote a new post, Innovate Now: Latino/Hispanic Marketing, on the site MKTG5605: Digital Brand and Product Management 6 years, 2 months ago

    I believed that in specialized marketing, such as targeting an ethnic or racial group, it should begin with marketers that represent and understand the group that they are trying to target.  For example, […]

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    Elvita Quinones posted a new activity comment 6 years, 2 months ago

    Was that ever shown on tv? I never saw that commercial. Wow!

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    Elvita Quinones posted a new activity comment 6 years, 3 months ago

    With the rise of social media, I would argue, so has men’s ability to be just as fashion conscience as women. I find it impressive when a man takes the time to tailor his look in clothes, jewelry, hair and nails. I believe that social media has a big impact on fashion and style. People see what celebrities and athletes are wearing and it…[Read more]

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    Elvita Quinones posted a new activity comment 6 years, 3 months ago

    I like the way she marketed her book, it seems to be appropriate for her target demographic. I agree that it can only further her reach to use more channels. I like Steve’s comment about adding Snapchat because that is a platform where a large teen to twenty-something age range demographic. are very active on. If she used other platforms like…[Read more]

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    Elvita Quinones wrote a new post, Thoughts on Amazon's Brick-and-Mortar Stores, on the site Elvita Quinones 6 years, 4 months ago

    Here are my thoughts on Amazon’s initiative to open Brick-and-Mortar Stores as detailed in a recent article by The Fiscal Times.

    I love Amazon because their breadth of products, services and price points t […]

  • Profile picture of Elvita Quinones

    Elvita Quinones posted a new activity comment 6 years, 4 months ago

    Thanks for posting this Gina. I love Amazon because their breadth of products, services and price points they offer. I especially love Amazon prime. That is one of the services that has kept me loyal because of all the benefits associated with it. I think establishing physical bookstores is a great idea for Amazon. I do believe that Amazon is…[Read more]

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    Elvita Quinones posted an update in the group Group logo of MSDIM Spring 2016MSDIM Spring 2016 6 years, 4 months ago

    The Fox School will be hosting an exciting event next Tuesday, February 23rd in Alter Hall.

    The Start Up Nation Innovation Fair will take place on Tuesday, February 23rd from 11:30 AM – 2:30 PM.

    11:30 – 1:00 StartUp Nation Technology Fair (Alter Hall Lobby)

    1:00 – 2:30 Networking Lunch / Panel Discussion (Alter Hall 7th Floor Main Room)…[Read more]

  • Profile picture of Elvita Quinones

    Elvita Quinones wrote a new post, Start Up Nation Technology Fair – Tuesday, Feb. 23, on the site Elvita Quinones 6 years, 4 months ago

    The Fox School will be hosting an exciting event next Tuesday, February 23rd in Alter Hall.

    The Start Up Nation Innovation Fair will take place on Tuesday, February 23rd from 11:30 AM – 2:30 PM.

    11:30 – 1 […]

  • Profile picture of Elvita Quinones

    Elvita Quinones wrote a new post, First Date Dad, on the site MKTG5605: Digital Brand and Product Management 6 years, 4 months ago

     

    According to USA Today’s Ad Meter, Hyundai was awarded first-place honors in the 2016 Super Bowl ad[1] that depicted a dad who lends his new Hyundai Genesis to his daughter’s date for the night.  As a proud […]

  • Profile picture of Elvita Quinones

    Elvita Quinones posted a new activity comment 6 years, 4 months ago

    Tiffany, excellent article! From a social justice advertising perspective (if there is such a thing), I think this was an excellent use of her artistic platform to promote cultural pride and bring attention to serious racial issues that our country is still dealing with (I can go on and on about this.)

    Via the website, social media, and…[Read more]

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    Elvita Quinones posted an update in the group Group logo of Enhancement Ideas for the Platform/ProgramEnhancement Ideas for the Platform/Program 6 years, 5 months ago

    We briefly discussed this yesterday. In addition to having the assignments and reading listed on the course website schedule, it would be great if it was on a google calendar that we can add to our calendar. Perhaps it can be a multi-platform calendar that can be synced to a variety of calendars (google calendar, outlook calendar, or ical.)

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Fox School of Business

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1810 N. 13th Street
Philadelphia, PA 19122
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