@daniel-hetherington
active 2 months, 1 week ago-
Daniel Hetherington wrote a new post, Apple Focuses on the Experience – Not Just the Technology, on the site Daniel Hetherington 8 months, 3 weeks ago
Apple was not the first who made a mp3 player, or a phone, or of course, a personal computer. So why did they become so successful? Their competitive advantage or value proposition had to do with more than just […]
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Daniel Hetherington wrote a new post, Reasons Why Metaphor Improve User Experience, on the site Daniel Hetherington 9 months ago
Create a visual with a cheetah next to a car and what comes to mind? Usually a fast car and that is exactly what metaphors do in a design sense that they put abstract concepts in concrete terms. Luckily for us […]
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Daniel Hetherington posted a new activity comment 9 months ago
Hi Katherine, great post as always. I noticed our topics of choice share a lot commonalities with how process innovation upfront helps complex businesses like pharmaceuticals improve their business models in the long run. Running a highly regulated business naturally creates a lot of risk and one way to hedge some of that risk is improve the…[Read more]
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Daniel Hetherington wrote a new post, The Competitive Advantage of Process Innovation, on the site Process Improvement and Innovation MIS5102 Summer 2020 9 months ago
We’ve passed the time that we should be thinking what the value of process innovation is and why we should be focused on it, but there is no time like the present for a gentle reminder.
It’s actually not that […]
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Dan – amazing post! Yes we definitely jinxed each other with our topics. You did such a fantastic job explaining why the investment up front in process – especially for high stakes industry – means a world of different in time and money in the end. The semiconductor example is also a good one and I would think any other business that has to buy in bulk – perhaps fashion? And make significant investment at one time would definitely need that heavy investment in process initially.
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Daniel Hetherington wrote a new post, The best laid out processes are thwarted with unchecked emotions, on the site Daniel Hetherington 9 months, 1 week ago
Take a gander at this. You work on a team of very successful and talented people but the person responsible, although might have every well intention, does not have the trust or can’t put their pride aside to let […]
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Daniel Hetherington posted a new activity comment 10 months, 1 week ago
Thanks Danielle for sharing! Digital Transformation is something managers need to be more cognizant about. I do remember the lesson learned from our earlier classes and also what I learned about watching episodes of “The Profit” on CNBC: it starts with the peoples mindset first. Adding digital transformation to the mix with managers or…[Read more]
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Daniel Hetherington wrote a new post, The Founder – A Great Movie About Process Innovation, on the site Process Improvement and Innovation MIS5102 Summer 2020 10 months, 2 weeks ago
For all you movie buffs out there I wanted to recommend the movie “The Founder” with Michael Keaton. When I originally browsed through my movie streaming service and accidentally came across this title, I t […]
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Daniel,
I watched this movie a few years ago and agree that it is a great example of process innovation. I believe the food industry is going through another revolution now in terms of service and perhaps the mom-and-pop restaurants can use some of McDonald’s ideas to better serve customers in a social distanced world. I certainly hope the restaurants that do not have drive through, continue to allow for online ordering and curbside pick up. It has been a blessing to have lots of choices besides McDonalds at a time when cooking seems like one more thing we don’t have the energy for.Your post made me think of how process innovation is changing rapidly in the world of Covid-19. I have a friend who also works in higher education and we were laughing about how our colleges have been talking about options for working remotely for years. Normally, the process to develop such a policy would take at least six committees and probably six years to implement and yet, nearly every educational institution did it in seven days in March 2020. The things we are learning in this time are huge. I have more people show up to meetings virtually than I did in person. People are on time to meetings because there is no need for walking and transfer times as if I was in the office. I’ve added hours into my day because I’m not commuting (plus my car is getting about 30-days to the gallon!). I’m able to easily record meetings and send out to everyone on the team. Our internal-communication at the college has improved immensely due to the sudden use of Zoom and other technologies. We are using document signing tools and have quickly moved to digital forms rather than the old paper shuffle routines. In my mind – I see us on a tennis court with chalk marking out all the ways we can use remote working to make our industry more efficient.
Thanks for the post and reminder of a good movie.
Jill -
Great movie choice that explores decomposition and testing process improvement techniques (agile iteration), plus I think it’s good entertainment too. McDonald’s continues to iterate in reaction to covid-19. They prepared a 59-page guide for reopening: https://www.wsj.com/articles/mcdonalds-sets-conditions-for-restaurant-reopenings-11589466556
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Daniel Hetherington wrote a new post, Mercedes Responds To Audi Four Rings Challenge In The Best Way, on the site Daniel Hetherington 1 year ago
Brand activation is simply getting your users to act, or interact, with your brand through an activity or an experience they can be a part of. In this instance, Audi is challenging its social media fans to remake […]
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Daniel Hetherington wrote a new post, Remember Me! Said the Brand., on the site Daniel Hetherington 1 year, 1 month ago
This e-portfolio post I want to talk about how to write or promote a memorable brand story. There are several tactics we can use at our disposal that are known through out the trade.
Show – Don’t […]
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Daniel Hetherington wrote a new post, Business Intelligence or Analysis More Benefits Than One, on the site Daniel Hetherington 1 year, 2 months ago
We have been focused on using data analytics exclusively for marketing purposes, but it resonates throughout a company’s mission in accomplishing in many of their objectives or goals. Business analytics serves a […]
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Daniel Hetherington wrote a new post, Computer Scientist develop an algorithm smart enough to crack the social contexts of social media. , on the site Digital Marketing MKTG 5604 Fall 2019 1 year, 4 months ago
Moved from Personal Profile Post
Computer Scientist develop an algorithm smart enough to crack the social contexts of social media.
When it comes to social media your social popularity is not […]
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Daniel Hetherington wrote a new post, Innovation Now – Disruptive Innovation, on the site Information Technology Management MIS 5001 Fall 2019 1 year, 4 months ago
Moved from Personal Page
October 30, 2019 By Daniel Hetherington Leave a Comment (Edit)Disruption Innovation is the new buzz word , and once more, becoming the new way of being a successful ent […]
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Daniel Hetherington wrote a new post, Boosting Popularity Of Social Media Posts, on the site Daniel Hetherington 1 year, 5 months ago
Computer Scientist develop an algorithm smart enough to crack the social contexts of social media.
When it comes to social media your social popularity is not the only thing that puts you on the fr […]
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Daniel Hetherington wrote a new post, Sometimes Words Get In the Way of What We’re Actually Trying To Say, on the site Daniel Hetherington 1 year, 5 months ago
Lets look at the research here: 50 percent of our brains are involved in visual processing; people that follow directions with illustrations are 323 percent better with them than just by following text; and […]
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Daniel Hetherington wrote a new post, Innovation Now – Disruptive Innovation, on the site Daniel Hetherington 1 year, 5 months ago
Disruption Innovation is the new buzz word , and once more, becoming the new way of being a successful entrepreneur. Recognizing opportunities to take advantage of disruptive innovation and also noticing patterns […]
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Daniel Hetherington wrote a new post, Boosting Popularity On Social Media With Science, on the site Daniel Hetherington 1 year, 5 months ago
I never knew science or algorithmic math could help anybodies popularity until now. Yes, computer scientists create yet another algorithm to recommend social media tags to your images to help boost its […]
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Daniel Hetherington posted an update in the group
Digital Marketing in Sports 1 year, 6 months ago
Digital Marketing in sports is becoming more important then ever. Location based marketing in teams, social media and how the players connect to the fans, and how to manage an unruly fan base during times when the team is struggling is paramount and a science practice. Looking forward to hear more about how digital marketing effects a team in the future.
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Daniel Hetherington joined the group
Digital Marketing in Sports 1 year, 6 months ago
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Daniel Hetherington commented on the post, My Interests, on the site Christina Pennetti 1 year, 6 months ago
Hi Christina! Your ability to create graphic art, as you might had already noticed, will lead you into many other forms of creative thinking. The ability to design user interfaces, conceptualize media, and thoughts about how to captivate the users in new ways.. All of these abilities will lead you into a great career! And I am happy for you that…[Read more]
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Daniel Hetherington posted an update 1 year, 6 months ago
@aksana-bukhaustsava Hello! I noticed you also are interested in public relations. This program will be a great benefit to us both since we are both interested in the field of PR and communications. Good luck!
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