Dan Martin

This is a great point! I wasn’t a full graphic designer at my old job, I was the Digital Marketing Specialist but they expected me to also create brochures, social posts, and flyers. I used a combination of Canva, Adobe InDesign and Adobe Illustrator to make the graphics since I didn’t know how to use every feature in the Adobe products. I think marketers can wear a lot of different hats for that reason!

I definitely believe Adobe could buy out Canva – a great acquisition for their business! It could be a side application but not part of their Creative Cloud Suite. It is difficult because they do already have Adobe Spark though.

With Buffer joining an integration here, I could see companies such as Hootsuite, Sprout Social and SocialPilot making deals with Canva. It could cause Canva to gain brand awareness and customers because of the large variety of integrations with other popular platforms.

Love this discussion thread! You all are starting to hit on some of the considerations we’ll cover in our upcoming Operations & Governance Learnathon: The people, process, tools… plus some policy and other good stuff for consideration.

Gabi, your comment in particular brings to mind many, many conversations my team’s had about roles and responsibilities. It seems we’re always adapting and evolving as the toolsets and platforms evolve, too… Makes things interesting from a hiring and development perspective, that’s for sure!

Love that there are platforms like this for people to design on a budget, or for a project, in a particular timeframe, or who may not be skilled in other platforms like Adobe Photoshop or Illustrator. I even read recently “The Ultimate Guide To Social Media Marketing using Canva” and that this read provided some really neat tips and tricks to using Canva on social. My only gripe with Canva is while we can use it on social media platforms for creative purposes, their premade logos and layouts are never “yours”, meaning if you are using Canva for your small business, Canva will have all rights to the graphics you create for your business, part of a trademark, business name, etc…. I know I know, most of us will not probably use Canva for the purpose! I do know some entrepreneurs that have used Canva for their business and the outcome was not so good. All in all, Canva is a neat platform and am glad that have an integration to make the Canva experience a good one.

Thanks Dan for sharing! Before I had an Iphone I used to own a Motorola Razor and a sidekick. During those times it was fun to “kick” open my phone but once I switched to Iphone I never looked back. Though as of recent I’ve been watching many videos on the Samsung folding phones and I find them very interesting. Even though they are not common in America, many of the characters in the foreign shows I watch use those types of phone and I find in interesting how the screens are able to adapt based on what they are doing on the phone and what type of screen they are using, whether full or half. I do think as these types of phones become more popular it’s definitely going to impact how we currently use web services and they way media is presented to us! I don’t think I’ll go back to a flip phone but it’s definitely worth tryin out!

Wow, cell phones have come a long way! I just saw a commercial for the flip phone today and wondered what the adoption would look like for this kind of product? Will anyone be able to take. iPhone off it’s current throne? The iPhone has been reigning supreme over the last 10 years and I agree that it’s not really because of innovation but it’s more of a status thing (imo). As marketing picks up for the folding phones I look forward to witnessing how it transforms the way we view or display media/content. Thanks for sharing, Dan!

RIP the T-Mobile Sidekick!

Multiple screen phones and foldable LEDs seem like gimmicks to me. They don’t add much value beyond the initial novelty of the device. However, I do agree with you about Apple (and its competitors) reaching a ceiling of sorts in the world of cell phones/mobile. Beyond speed, service and apps, we seem to be reaching a point where there’s just not much more room for innovation in the form factor. I think that the next frontier for mobile would have to come from some sort of dramatic innovation — neural implants anyone? — that does away with our current box-phone-with-touch-screen form factor.

Daniel,

This is something I think about all the time! I am always so intrigued when I see these new flip phones and a couple of times I have wanted to take a trip to Best Buy just to see it in person. I think these phones create a lot of possibilities for mobile marketing as well as a lot of challenges. It seems as mobile marketers will have to market and create apps specifically to these phones which can be difficult but at the same time this gives these apps an opportunity to change the mobile marketing way. I think mobile marketing will just have to adjust with the rise of these new phones because the technology world is going to keep changing and we have to keep up!