Chand Patel

Thanks for sharing this info Chand! I was also very curious about the use of AI in influencers and found myself down a rabbit hole on Instagram after class one night. I find this new method of marketing extremely interesting and represents how us humans accept and interpret content online these days. The KFC strategy is an awesome way to use this type of strategy too! I look forward to seeing how other brands take advantage of this.

Could we reach a point where all advertising becomes the same because of AI? As AI influencers learn from their environment, they will eventually run into other AI influencers. As the number of AI influencers increases this will happen more and more. Thus, these AI influencers will start learning from each other. If they become big enough, each AI will look at the others as key influencers of the market. In the end we have AI developing content based on what other AI (not humans) are talking about. Do I think this is a likely possibility? Certainly not any time soon. But unless we are careful, we could all end up seeing influencers targeting other AI influencers, not humans