@bob-edwards
active 1 week, 4 days ago-
Bob Edwards posted a new activity comment 2 weeks, 6 days ago
Great perspective on personas and the customer journey!
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Bob Edwards wrote a new post, App Fatigue, on the site Process Improvement and Innovation MIS5102 Summer 2020 2 weeks, 6 days ago
Full disclosure, I am an analog guy in a digital world. I don’t turn on any of my devices until, have two cups of coffee, and read the Wall Street Journal. After that, I check my email, google hangouts, quip, […]
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Bob Edwards wrote a new post, Silver Alert! Your Grandmother is on TikTok, on the site Bob Edwards 2 months, 3 weeks ago
MediaRadar reported TikTok made up 4.4% of Snapchat’s ad revenue last year, ahead of companies such as Coca-Cola (3.3%), Comcast (3%), Disney (2.4%), Mars (2.3%), AT&T (2.1%), State Farm (1.9%), Pepsi (1.6%), […]
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Bob Edwards wrote a new post, Social Media Usage at Work, on the site Bob Edwards 2 months, 3 weeks ago
I recently worked on an article about the best time to post. My takeaway was that most social engagement is during work hours. The Harvard Business Journal surveyed the employees about why and how they used […]
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Bob Edwards wrote a new post, Our Data is Now Currency, on the site Bob Edwards 2 months, 3 weeks ago
As we adjust under house arrest, COVID-19, financial market meltdown, and working from home, cybercriminals are reaping the benefits. Our bits and bytes are now equivalent to dollars and cents. Be as careful […]
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Bob Edwards wrote a new post, Winging it!, on the site Bob Edwards 4 months, 3 weeks ago
The 2020 Superbowl between the Kansas City Chiefs and the San Francisco 49ers drew 102 million total viewers across all platforms. Those viewers were hungry for one of the annual events most eaten foods. The […]
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Bob Edwards wrote a new post, Key Fob Flaw, on the site Bob Edwards 7 months, 1 week ago
The convenience of the keyless ignition systems allows car owners to start their car remotely, automatically unlock car doors as they approach, and are easily stored in a pocket backpack or handbag. This […]
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Bob Edwards wrote a new post, No More Needles, on the site Bob Edwards 7 months, 1 week ago
Australian pharmaceutical company Vaxxas is developing nano patch technology to deliver vaccines with microneedles. The company was able to create a product idea that solves problems and improves an antiquated […]
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Bob Edwards wrote a new post, Big Data Has No Heart, on the site Bob Edwards 7 months, 3 weeks ago
Photo by stevendepolo
Merck states that their primary focus of the company’s big data and analytics unit concerns generating sales and cutting costs. The company uses a few examples of how big data […]
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Bob Edwards wrote a new post, A Picture is Worth a Thousand Words, on the site Bob Edwards 7 months, 3 weeks ago
Our digital lives and made up of photos and videos. Social media has become a global platform for promotion. It is becoming challenging to distinguish advertisements from reality and the authenticity of news […]
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Bob Edwards posted a new activity comment 7 months, 3 weeks ago
Danielle, great post. Aside from the common pain points, time, and money. Perhaps through the power of blockchain researchers to access parts of their data, enabling them to analyze conditions and treatments, giving health care providers new insights and suggestions for patient care, creating more positive outcomes.
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Bob Edwards and
Kellen Odom are now friends 8 months ago -
Bob Edwards and
Daniel Ross are now friends 8 months ago -
Bob Edwards posted an update 8 months ago
@tum93831 I noticed you were in the Navy. Thank you for your service! I believe my time in the Army built a great foundation. Best of luck in all of your future endeavors.
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Bob Edwards wrote a new post, A Picture is Worth a Thousand Words, on the site Digital Marketing MKTG 5604 Fall 2019 8 months ago
Our digital lives and made up of photos and videos. Social media has become a global platform for promotion. It is becoming challenging to distinguish advertisements from reality and the authenticity of news […]
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Interesting post! I think this app was needed. As you noted, there are a lot of scammers out there and tons of free photos available online. With this app, there is more authenticity which is really hard to find in today’s digital world as well as the media and current politics. I wonder if this type of technology can be further developed to be used in more military efforts, I can see it being extremely helpful but could also perhaps identify locations, people etc much faster.
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This is a fantastic tool to counter the “fake” news epidemic we seem to be in. Perhaps it’s because to stay sane, I watch very little news, but this is the first time I’ve heard of this ability to verify stories. The “true” journalists should be shouting this from the rooftops to ensure their stories are valid and true. The combination of metadata and blockchain makes this both real and secure. What a great innovation. It makes me wonder what other industries this might be useful for, similar to Dannie’s idea of the military. What about food safety? Thanks for sharing.
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Interesting topic Bob! This is the first time I’m hearing of Truepic but it sounds like an awesome tool! Its hard to tell anymore what is real or fake online. Photo verification technology is something that is very valuable and needed in today’s digital world. I wonder if this type of innovation can distinguish if a photo on Instagram is real or not. I also wonder what is to stop someone from just taking a screen shot of a photo that has been Truepic verified and falsely use it as their own?
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Wow, what a great idea! I love that there’s a way to verify where and when a photo was taken.
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Bob Edwards posted a new activity comment 8 months, 2 weeks ago
Christina, this is a well thought out post. As your research pointed out, mental health is a huge problem. Technology, like telemedicine, is advancing rapidly to make patients more comfortable discussing mental health and accelerating the speed of treatment. I read an article this week about the first direct flight from New York to Sydney 19…[Read more]
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Bob Edwards posted a new activity comment 8 months, 2 weeks ago
We recently transitioned our entire operation to the Salesforce platform. Our software and Salesforce engineering team used all the typical features while adding a native accounting app, custom order processing, purchasing automation. Except for non-linked email and Google Hangouts, we are on Salesforce all day. Before the transition, it took…[Read more]
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Bob Edwards posted a new activity comment 8 months, 2 weeks ago
Thank you for the post. I was unaware you could watch streaming football in so many places. I am psyched as a fan, but as you pointed out, it must be challenging for marketers. Over-The-Top (OTT) programming could be a solution. However, it may be difficult to accurately match the advertisement to the audience.
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Bob Edwards wrote a new post, Big Data Has No Heart, on the site Bob Edwards 8 months, 2 weeks ago
Merck states that their primary focus of the company’s big data and analytics unit concerns generating sales and cutting costs. The company uses a few examples of how big data can save money. Using analytics […]
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Bob Edwards wrote a new post, My Work Experience, on the site Bob Edwards 8 months, 3 weeks ago
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I can totally relate to this post Bob! I am quite the opposite where I have over 200 apps on my phone and I have a constant battle if I should use my browser or get a desktop app. When the commercial/ad came out “there’s an app for that,” it made my heart sing. With my browser being crowded with tabs and tasks, having apps allows me to focus on a task and then close the application when I am finished. Apps also help me with my own business process of keeping everything in 1 central location. If I am using my project management tool, all of my tasks go there and not on random pieces of paper or in a random iOS note. I don’t think I have app fatigue but more so task overload 🙂