@bob-edwards
active 3 days, 1 hour ago-
Bob Edwards posted a new activity comment 3 days, 1 hour ago
Great post, Aja! Technology is starting to creep me out. My devices know way too much about me. Big tech continues to get caught violating privacy laws, and they keep paying fines. The fines are the cost of doing business for Facebook, Google, and Apple. Access to our data is worth far more than a fine from the government.
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Bob Edwards wrote a new post, Planned Obsolescence is Real, on the site Digital Innovation in Mobile Marketing and Communication MKTG 5606 Fall 2020 3 days, 10 hours ago
It’s bad enough that Siri is eavesdropping on my private conversations. Now I am a victim of planned obsolescence. I am by no means a conspiracy theorist. It is not due to 5G melting my brain or alien […]
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Bob Edwards wrote a new post, Your Devices are Listening, on the site Bob Edwards 3 days, 11 hours ago
Last year Thomas le Bonniec revealed to The Guardian that while working for Apple, he heard a vast array of private and sometimes intimate voice recordings sent unwittingly by Siri users, including medical […]
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Bob Edwards wrote a new post, Social Media Marketing Challenges, on the site Bob Edwards 1 week, 6 days ago
Social media usage is increasing and has become the premier activity online. A survey by the customer engagement platform Emarsys found that social media users word wide were growing. Statistics from the 2019 […]
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Bob Edwards wrote a new post, Advantages of Mobile Marketing, on the site Bob Edwards 2 weeks ago
According to Statista, there will be an estimated 3.5 billion smartphones in 2020. Mobile phones are becoming more critical, whether to call, search the Internet, or sell a product. Of those billions of phones, […]
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Bob Edwards wrote a new post, The Power of Mobile Marketing, on the site Bob Edwards 1 month ago
Investopedia defines mobile marketing as any advertising activity that promotes products and services via mobile devices, such as tablets and smartphones. Mobile marketing makes use of features of modern mobile […]
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Bob Edwards posted a new activity comment 1 month ago
I am a Floridian and have been to Walt Disney World many times. Every time we go, there seems to be a fail moment. Years ago, when my kids were young, we decided to take advantage of the Florida resident promotion and head up for a long weekend. After a long day at the park with three young children, we went to the Liberty Tree Tavern for…[Read more]
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Bob Edwards wrote a new post, UX and Happy Customers, on the site Bob Edwards 2 months, 4 weeks ago
The way you treat and interact with your customers can either build or kill your business. If you owned a local coffee shop and a customer walks up to your shop’s door and finds it locked around 9 a.m.? What d […]
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Bob Edwards wrote a new post, Design thinking in Generic Drug Development, on the site Bob Edwards 2 months, 4 weeks ago
How design thinking impacts generic drug development? The concept of Quality by Design (QbD) originated in the early 1990s. The early nineties started the generic drug boom. Companies all over the world were […]
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Bob Edwards wrote a new post, The Flexibility of Agile, on the site Bob Edwards 2 months, 4 weeks ago
In the early 2000s, the thought leaders in the development space were frustrated. Technology and the business were becoming more efficient, moving much faster and evolving quickly. This evolution meant that many […]
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Bob Edwards wrote a new post, The Contribution of Project Management, on the site Process Improvement and Innovation MIS5102 Summer 2020 3 months, 1 week ago
Developing generic drugs requires strong project management. Choosing the right items for the pipeline, reverse engineering the innovator product, producing the raw material, drug development, managing […]
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Great post Bob! I couldn’t imagine the amount of juggling it takes to be able to keep your business running smoothly. You must have to outsorce so many things like the casing of the drugs, or the different ingredients needed to make them. What would you say is the most time consuming aspect of your job? Would you say its the project management or someting else?
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Bob Edwards posted a new activity comment 3 months, 1 week ago
Mental health places a $238 billion strain on the US healthcare system. All too often, the system does a poor job of helping those in need. Due to the pandemic regulations have been eased, and more patients are comfortable within the telemedicine environment. I believe the shift from traditional medicine has been accelerated.
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Bob Edwards posted a new activity comment 3 months, 1 week ago
Tori, congratulations! I have had the opportunity to work with you many times over the last year and am confident you will succeed. You are a great communicator, team player and always understand the task at hand. Best of luck!
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Bob Edwards posted a new activity comment 4 months, 1 week ago
Great perspective on personas and the customer journey!
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Bob Edwards wrote a new post, App Fatigue, on the site Process Improvement and Innovation MIS5102 Summer 2020 4 months, 1 week ago
Full disclosure, I am an analog guy in a digital world. I don’t turn on any of my devices until, have two cups of coffee, and read the Wall Street Journal. After that, I check my email, google hangouts, quip, […]
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I can totally relate to this post Bob! I am quite the opposite where I have over 200 apps on my phone and I have a constant battle if I should use my browser or get a desktop app. When the commercial/ad came out “there’s an app for that,” it made my heart sing. With my browser being crowded with tabs and tasks, having apps allows me to focus on a task and then close the application when I am finished. Apps also help me with my own business process of keeping everything in 1 central location. If I am using my project management tool, all of my tasks go there and not on random pieces of paper or in a random iOS note. I don’t think I have app fatigue but more so task overload 🙂
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Bob Edwards wrote a new post, Silver Alert! Your Grandmother is on TikTok, on the site Bob Edwards 6 months, 2 weeks ago
MediaRadar reported TikTok made up 4.4% of Snapchat’s ad revenue last year, ahead of companies such as Coca-Cola (3.3%), Comcast (3%), Disney (2.4%), Mars (2.3%), AT&T (2.1%), State Farm (1.9%), Pepsi (1.6%), […]
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Bob Edwards wrote a new post, Social Media Usage at Work, on the site Bob Edwards 6 months, 2 weeks ago
I recently worked on an article about the best time to post. My takeaway was that most social engagement is during work hours. The Harvard Business Journal surveyed the employees about why and how they used […]
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Bob Edwards wrote a new post, Our Data is Now Currency, on the site Bob Edwards 6 months, 2 weeks ago
As we adjust under house arrest, COVID-19, financial market meltdown, and working from home, cybercriminals are reaping the benefits. Our bits and bytes are now equivalent to dollars and cents. Be as careful […]
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Bob Edwards wrote a new post, Winging it!, on the site Bob Edwards 8 months, 2 weeks ago
The 2020 Superbowl between the Kansas City Chiefs and the San Francisco 49ers drew 102 million total viewers across all platforms. Those viewers were hungry for one of the annual events most eaten foods. The […]
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Bob Edwards wrote a new post, Key Fob Flaw, on the site Bob Edwards 10 months, 4 weeks ago
The convenience of the keyless ignition systems allows car owners to start their car remotely, automatically unlock car doors as they approach, and are easily stored in a pocket backpack or handbag. This […]
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There’s no denying planned obsolescence is real in spirit, if not in literal practice, but it would seem a bit extreme for the device to turn on you while possibly still under warranty! Unless you bought it on launch day, there may still be time to file a claim.
Assuming your phone resumes its normal function or gets replaced by Apple, it’s worth thinking about how the value of your data deprioritizes the device. Apple is unique since they protect their ecosystem and make privacy a hallmark, but for many manufacturers, the device is a loss leader in order to get you on their platform, etc.
Think of all those smart home “starter kits” where the bridge is included at no charge or similar concepts.
I’m optimistic you just have a lemon as Apple puts a pretty high premium on quality. This seems a bit out of character for the experience they want to curate, but it could be a sign of an internal shift in their positioning.
Do any of you factor obsolescence into you purchasing decisions? Does the fact you can seamlessly “reboot” your profile from a cloud back up on a new device lessen the anxiety about your device performance?
Great post Bob, very informative. I would have no doubts this is happening to you. I feel like my family and I were victims of this with Verizon’s data plans a few years ago. We had a plan that was fairly inexpensive per month for a certain number of GB per month (I don’t remember how many). Around the same time, Verizon was pushing its new unlimited data plans. Magically, we started going over our data plans each month and had to pay extra per month for going over, even though our usage/habits had remained the same. There tactics basically pushed us into the unlimited plan, which was more expensive than our previous plan. The most suspicious part of it all was that our device could tell us how much data we were using but there was a disclaimer that verizon may total our data usage differently… how convenient.
I had no idea planned obsolescence was a real thing. I thought it was all in my head that when a new Apple announcement happens that my devices start breaking down. Is this a bad thing or a really good marketing strategy? Either way, they get me every time to where I am the Apply junkie running to the store for a new device.
Thinking about data, is it possible that Apple focuses so much on the new releases that there is a cut off of updating the older devices. Just how many programs are not optimized for Internet Explorer or there comes a time that you HAVE to upgrade your software?