• Skip to main content
  • Skip to secondary menu
  • Skip to primary sidebar
  • Skip to footer
  • Home
  • Current students
    • Curriculum and Schedule
    • Courses
    • Professional development
    • Program Policies
    • E-portfolio basics
    • FAQ
  • About
    • MS Digital Innovation in Marketing
    • Temple Community Platform
    • Faculty
    • Advisory council

MS-Digital Innovation in Marketing

Fox School of Business

Fox School of Business
  • Members
  • Site-Wide Activity
  • Sites
  • Groups

Amy Leist

Profile picture of Amy Leist

@amy-leist

Active 3 years, 8 months ago
@matt-senderling Hi Matt, I’m happy to see another Fox alum and Marketing major in the program! It looks like we also have some similar interests. Looking forward to hearing more about your marketing experience! View
  • Activity
  • Profile
  • Sites 1
  • Friends 35
  • Groups 6
  • Personal
  • Mentions
  • Favorites
  • Friends
  • Groups
  • Profile picture of Amy Leist

    Amy Leist posted a new activity comment 4 years, 5 months ago

    To remain competitive with Instagram, I do agree that Snapchat needs to appeal more to older users. It is currently so widely used by young people. I am not sure if they will be successful in attracting 34 year olds and older. It will be interesting to see how Snapchat plans to do this. Maybe by providing more content that appeals to that demographic?

    View Conversation
  • Profile picture of Amy Leist

    Amy Leist posted a new activity comment 4 years, 5 months ago

    I don’t see this feature taking off. There are already two platforms, Snapchat and Instagram, that users post stories on and engage with while attending events. For me personally, watching users’ stories from the same event on yet another platform seems annoying and frivolous. I think Facebook should focus less on stories and leave it to Instagram…[Read more]

    View Conversation
  • Profile picture of Amy Leist

    Amy Leist posted a new activity comment 4 years, 5 months ago

    I think this is a great move for AirBnB! The ability to make restaurant reservations and read reviews on the app will be an effective way to streamline the customer’s experience of traveling.

    View Conversation
  • Profile picture of Amy Leist

    Amy Leist posted a new activity comment 4 years, 5 months ago

    I found all my Black Friday deals from emails from brands I’m subscribed to or by visiting brands’ websites. It’s easy this way because I can see all the deals from brands I regularly shop from right in my inbox and can click on the link to go straight to the website to make a purchase. I think emails are the best way to target consumers who have…[Read more]

    View Conversation
  • Profile picture of Amy Leist

    Amy Leist wrote a new post, No Shame in Public Streaming, on the site Digital Innovation in Mobile Marketing and Communication – Fall 2017 4 years, 6 months ago

    How often do you see someone watching TV or movies while waiting in line at a store or traveling on public transportation?

    Netflix is studying how consumers consume its content in public. More and more users […]

  • Profile picture of Amy Leist

    Amy Leist wrote a new post, Facebook Fights Revenge Porn By Asking for Nudes, on the site Social Media Innovation – Fall 2017 4 years, 6 months ago

    Facebook is testing a new technology in Australia to prevent revenge porn. Facebook is asking users to send their nude photos or videos to Messenger to help Facebook prevent it from being shared on its […]

  • Profile picture of Amy Leist

    Amy Leist wrote a new post, VR: The Future of Live Sports?, on the site Amy Leist 4 years, 6 months ago

    Intel has entered into a partnership with Turner Sports to allow NBA fans to watch games on TNT in a new and exciting way. Beginning with the 2018 NBA All-Star game, fans will be able to watch games in virtual […]

  • Profile picture of Amy Leist

    Amy Leist wrote a new post, VR: The Future of Live Sports?, on the site Digital Innovation in Mobile Marketing and Communication – Fall 2017 4 years, 6 months ago

    Intel has entered into a partnership with Turner Sports to allow NBA fans to watch games on TNT in a new and exciting way. Beginning with the 2018 NBA All-Star game, fans will be able to watch games in virtual […]

  • Profile picture of Amy Leist

    Amy Leist posted a new activity comment 4 years, 6 months ago

    I love the polls feature! I think it’s a fast and easy way for brands to get feedback from its social fans. I personally like to answer them because it shows the results immediately, which I always find very interesting.

    View Conversation
  • Profile picture of Amy Leist

    Amy Leist wrote a new post, Clinique's Take the Day Off Challenge, on the site Amy Leist 4 years, 6 months ago

    Every year during the month of October, The Estée Lauder Companies raises money for its Breast Cancer Awareness Campaign. Over the past 25 years of the campaign, Estée Lauder has raised more than $70 million to f […]

  • Profile picture of Amy Leist

    Amy Leist wrote a new post, Clinique's Take the Day Off Challenge, on the site Social Media Innovation – Fall 2017 4 years, 6 months ago

    Every year during the month of October, The Estée Lauder Companies raises money for its Breast Cancer Awareness Campaign. Over the past 25 years of the campaign, Estée Lauder has raised more than $70 million to f […]

  • Profile picture of Amy Leist

    Amy Leist posted a new activity comment 4 years, 6 months ago

    I am happy to hear Netflix will be increasing its original content. Most of the shows I currently watch on Netflix are its original shows. It will be interesting to see how they do with original content as 50% of their library.

    View Conversation
  • Profile picture of Amy Leist

    Amy Leist wrote a new post, Snapchat: Netflix and Amazon’s Newest Competitor, on the site Amy Leist 4 years, 7 months ago

    Snapchat recently announced it will be partnering with NBCUniversal to create digital content to debut on the Snapchat platform. The content will be short, ten minute original TV shows and will be shot […]

  • Profile picture of Amy Leist

    Amy Leist wrote a new post, Snapchat: Netflix and Amazon's Newest Competitor, on the site Digital Innovation in Mobile Marketing and Communication – Fall 2017 4 years, 7 months ago

    Snapchat recently announced it will be partnering with NBCUniversal to create digital content to debut on the Snapchat platform. The content will be short, ten minute original TV shows and will be shot vertically. […]

  • Profile picture of Amy Leist

    Amy Leist wrote a new post, Digital Analysis, on the site RentZen 4 years, 7 months ago

    Advertising: an ad publishing network connect to system (homegrown or third-party)

     

    Pros and Cons

    Third-party integrations:

    Pro: the expertise is left to the third-party
    Con: […]

  • Profile picture of Amy Leist

    Amy Leist wrote a new post, My Interview with Kate Irish, on the site Amy Leist 4 years, 7 months ago

    Kate is currently an MS student in the Digital Innovation in Marketing program at the Fox School of Business at Temple University. Kate attended Rowan University for undergrad and graduated in 2012. “I started c […]

  • Profile picture of Amy Leist

    Amy Leist wrote a new post, Clickable Brand Labor Day and Back to School Posts, on the site Amy Leist 4 years, 8 months ago

    Over the Labor Day weekend and preceding weeks, many brands were posting content relating to the Labor Day holiday and going back to school. I came across a few posts via social media that I found interesting and […]

  • Profile picture of Amy Leist

    Amy Leist wrote a new post, 5 Headlines That Caught My Attention, on the site Digital Innovation in Mobile Marketing and Communication – Fall 2017 4 years, 8 months ago

    1. Here’s Why You Can’t Block Mark Zuckerburg on Facebook

    I saw this article shared on Facebook and it caught my attention because I wondered why someone would want or need to block Mark […]

  • Profile picture of Shameika Ejiasi

    Shameika Ejiasi and Profile picture of Amy LeistAmy Leist are now friends 4 years, 9 months ago

  • Profile picture of Melissa Newman

    Melissa Newman and Profile picture of Amy LeistAmy Leist are now friends 4 years, 9 months ago

  • Load More

Primary Sidebar

Login for full access

Who’s Online

There are no users currently online

Courses

Recently Active Members

Profile picture of Olivia Francisco
Profile picture of Andrew Baer
Profile picture of Demi Li
Profile picture of Jason Lindner
Profile picture of Regina Olkowski
Profile picture of Brandyn Graham
Profile picture of Hannah O'Hara
Profile picture of Jaclyn Hansberry
Profile picture of Abigail Helterbran
Profile picture of Andrea Mowers

Members

Newest | Active | Popular
  • Profile picture of Olivia Francisco
    Olivia Francisco
    Active 2 hours, 40 minutes ago
  • Profile picture of Andrew Baer
    Andrew Baer
    Active 11 hours, 2 minutes ago
  • Profile picture of Demi Li
    Demi Li
    Active 1 day, 10 hours ago
  • Profile picture of Jason Lindner
    Jason Lindner
    Active 1 day, 12 hours ago
  • Profile picture of Regina Olkowski
    Regina Olkowski
    Active 3 days, 1 hour ago
  • Profile picture of Brandyn Graham
    Brandyn Graham
    Active 3 days, 5 hours ago
  • Profile picture of Hannah O'Hara
    Hannah O'Hara
    Active 3 days, 5 hours ago
  • Profile picture of Jaclyn Hansberry
    Jaclyn Hansberry
    Active 3 days, 5 hours ago
  • Profile picture of Abigail Helterbran
    Abigail Helterbran
    Active 3 days, 5 hours ago
  • Profile picture of Andrea Mowers
    Andrea Mowers
    Active 3 days, 5 hours ago

Groups

Newest | Active | Popular | Alphabetical
  • Group logo of Weekly Group Meet-Ups in Philadelphia
    Weekly Group Meet-Ups in Philadelphia
    Active 3 months, 1 week ago
  • Group logo of Spotify AI Listening
    Spotify AI Listening
    Active 7 months ago
  • Group logo of Group 4 - Final Project
    Group 4 – Final Project
    Active 7 months, 1 week ago
  • Group logo of Saving Forever 21
    Saving Forever 21
    Active 7 months, 3 weeks ago
  • Group logo of Digital Innovation in Marketing Main Group
    Digital Innovation in Marketing Main Group
    Active 8 months, 1 week ago

Footer

FOX SCHOOL OF BUSINESS

Fox School of Business

210 Speakman Hall
1810 N. 13th Street
Philadelphia, PA 19122
1-215-204-5617
misdept@temple.edu

MS Digital Innovation in Marketing

  • News
  • About
  • Faculty
  • Curriculum

Copyright © 2022 · Department of Management Information Systems · Fox School of Business · Temple University