@amy-lavin
active 1 day, 5 hours ago-
Amy Lavin wrote a new post, Capstone 2019 – Let’s Get it Started!, on the site Capstone 2019 1 year, 7 months ago
I’m excited to kick off the MS-DIM capstone project! This capstone project is a 6 credit experience for which you have been registered and is now available for you to begin! The course site has been created a […]
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Amy Lavin posted a new activity comment 1 year, 10 months ago
Hi Sarah – aside from what you mention, I know PowerBI is pretty user friendly and widely used in our industry!
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Amy Lavin wrote a new post, MS-DIM: Phillies Game & Post-Semester Meetup, on the site MS-Digital Innovation in Marketing 1 year, 10 months ago
Now that the Spring semester is in the books – a couple of quick updates – a few weeks ago, a few MS-DIM students and professors were able to meetup at the Phillies game for their Data Analytics night and a g […]
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Amy Lavin wrote a new post, Philly Soda Tax – Did it accomplish its goals?, on the site Business Intelligence MIS 5101 Spring 2019 2 years ago
Damarah and I had an interesting exchange outside of class last night around the Philly soda tax.
“Philadelphia’s soda tax, implemented in 2017, comes to 1.5 cents per ounce, equal to a hefty $1 tax on a t […]
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“We find no significant reduction in calorie and sugar intake, conclude researchers Stephan Seiler from Stanford University, Anna Tuchman from Northwestern and Song Yao from the University of Minnesota, in a study published this week.”
“The tax does not lead to a shift in consumption towards healthier products, it affects low income households more severely, and it is limited in its ability to raise revenue,”
A study was done to see the effects this tax has had on sugar intake by Philadelphians. It shows that the tax did not do what it was intended to do and only led individuals to drive outside of the city to purchase soda, and for those who can’t afford to drive outside of the city they just conformed to paying more for soda. Although this has not worked and has been complained about by nearly everyone in the city, if the tax money gained from this is used correctly and benefits citizens it can have a silver lining. If not, it seems like it will be an all around failure.
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Amy Lavin posted a new activity comment 2 years ago
Nice connection of data & the cloud, Matt! You ask some good questions. I think data will remain a core process for sure – and the cloud enables companies of any size to become users and storers of data – the scalability and security promises of the cloud make storing vast amounts of data much more attainable by organizations. I think you pose…[Read more]
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Amy Lavin posted a new activity comment 2 years ago
I think what is also interesting with the rise of streaming data is that the ads can be so much better targeted to the viewer – maybe for a reduced cost even? I watched the game on cable at the party – were the ads the same when streamed? Were there ads?
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Amy Lavin posted a new activity comment 2 years ago
I agree Evelyn! Last year, I was definitely focused on the game – this year, I was focused back on the snacks! Even the commercials – when I saw the Bud Light guys, I was like, meh – can they top Philly Philly? Doubtful – and then went back to get some more guac. Nice post!
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Amy Lavin posted a new activity comment 2 years ago
Really insightful post with great tips! Data collection may become the easiest step in all of this – knowing what to do with it is where the magic happens, right? I have seen organizations make big decisions based on bad data – and then rather than dig into the data to see what the problem may have been, they blame the system or the data!
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Amy Lavin joined the group
B2B Digital Marketing 2 years ago -
Amy Lavin posted an update in the group
Spring 2019 2 years agoHi folks – check out this awesome opportunity (shared by Helen) https://www.nwct-phila.org/event-3248464
Artificial Intelligence (AI) and What it Means for Women in Tech – come find out!
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Amy Lavin wrote a new post, Congratulations!, on the site MS-Digital Innovation in Marketing 2 years ago
On February 1, the MS-Digital Innovation in Marketing’s third cohort received their diplomas! It was great to see everyone who could attend from near and far in Alter Hall for the pre and post celebrations and […]
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Amy Lavin wrote a new post, Superbowl & Data, on the site Business Intelligence MIS 5101 Spring 2019 2 years, 1 month ago
So this is my favorite infographic from last year’s Superbowl! (Go Birds!) As we chatted about in class, craft a post about something related to the Superbowl and data – do you love the commercials? The com […]
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Amy Lavin posted an update in the group
Spring 2019 2 years, 1 month agoHey there! Let’s use this forum for chatting about the Spring semester and anything else you want to chat about!
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Amy Lavin created the group
Spring 2019 2 years, 1 month ago -
Amy Lavin wrote a new post, Becca Zinn – MS-DIM Professor of the Program 2018, on the site MS-Digital Innovation in Marketing 2 years, 2 months ago
Please join me in congratulating Professor Zinn who was named the MS-DIM Professor of the Program! Each year, the graduating class is surveyed as to which Professor provided the most impact on their studies. […]
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Congrats! Well deserved!
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Congratulations and well deserved!
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Congrats Professor Zinn!
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Congrats Professor Zinn!
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Congratulations Professor Zinn! Well deserved!
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Congratulations!
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Congratulations Professor Zinn! Absolutely well deserved!!
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Awesome! Congratulations Becca!
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Way to go Becca!!! Congrats!!!
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Congrats, Becca!
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That’s great, congrats Becca!
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Congrats Becca! Well deserved!!!
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Amy Lavin wrote a new post, Capstone Team Emails, on the site Capstone 2018 2 years, 3 months ago
Hi – here’s the list of capstone teams and their emails – you can use this to find the contact info for your evaluation pair:
Armstrong, Jennifer M.
tuh33092@temple.edu
Bunk’dCurry, Stephanie […]
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Amy Lavin wrote a new post, Check out Helen’s Quote, on the site MS-Digital Innovation in Marketing 2 years, 3 months ago
Helen Sanders was featured in this great article about Philly as a Top Startup City – check it out if you have a minute!
Also featured is Chris Wink – one of the original members of our Advisory Council!
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Amy Lavin posted a new activity comment 2 years, 5 months ago
HI there! Just popping my “head” in here! I love that you guys are talking and thinking about GDPR! It is so crucial to a marketer to understand the ramifications to the customer, company and economy. Great questions, great thoughts…
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Akasha Goins and
Amy Lavin are now friends 2 years, 5 months ago -
Amy Lavin wrote a new post, Congratulations on the new job, Amelia!, on the site MS-Digital Innovation in Marketing 2 years, 5 months ago
Let’s take a minute and congratulate @amelia-paradysz Amelia recently landed a job she was very eager to start! As the digital marketing specialist, Amelia will be specializing in digital strategy at KSA&D, a f […]
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Congrats!
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Congratulations, Amelia! I hope you enjoy your new role and wish you much success.
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Congrats Amelia!!!
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