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MS-Digital Innovation in Marketing

Fox School of Business

Fox School of Business
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Amanda Nunan

Profile picture of Amanda Nunan

@amanda-nunan

Active 5 months, 1 week ago
@dan-martin I am so excited to be working with you this year. With all of experience you have, especially as a Marketing Technology manager, what do you think is the largest hurdle for most marketing projects? View
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  • Profile picture of Amanda Nunan

    Amanda Nunan posted a new activity comment 5 months, 4 weeks ago

    I have been on Twitch and have really seen how the platform has changed. Twitch in particular has dealt with the up and downs of competitors like YouTube and Afreeca. I know that it has been branching out from pure game streaming to other things, but I will be more interested to see how Twitch handles the new content. There was a trend when they…[Read more]

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    Amanda Nunan posted a new activity comment 6 months, 1 week ago

    This kind of reminds me of when Netflix came out with their “Choose Your Own Adventure” film called Black Mirror: Bandersnatch. I wonder if they are concerned because of the plateau of subscribers and the rise of third party hosting sites. I like the idea of the games, but I am not sure that I would subscribe to Netflix just to play them

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    Amanda Nunan wrote a new post, SHEIN – The Fastest Growing Fast Fashion Platform, on the site Amanda Nunan 6 months, 1 week ago

    I will be honest. I think I am one of the few strongholds left that has not ordered some kind of clothing from Shein. Even before the pandemic, so many girls at my office raved about buying from this online […]

  • Profile picture of Amanda Nunan

    Amanda Nunan posted a new activity comment 6 months, 1 week ago

    So what do you think is the strengths and weaknesses of SEMRush compared to Hootsuite? is there a reason that you think it isn’t as popular as Hootsuite?

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    Amanda Nunan posted a new activity comment 6 months, 1 week ago

    I really liked this event, but then again, I really liked Business Law back in school. I think the biggest issue, despite all the deliverables that were due, is that we were not given enough time to meet with our groups. I would have liked to have a planning meeting ahead of time and given more context for our simulation. Like what is the average…[Read more]

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    Amanda Nunan posted a new activity comment 6 months, 1 week ago

    I feel like my issue with self-service, at least at Kroger, is that the computer is so stupid sometimes.

    There is something to be said about the fact that minimum wage is rising, and I am so glad that it is. I think McDonalds will try the automation, but they will eventually still need to keep employees there, because they are the ones who…[Read more]

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    Amanda Nunan posted a new activity comment 6 months, 1 week ago

    My old company attempted to build a mobile app. It ultimately failed and was a waste of money. The biggest reason? Because it wasn’t designed to work for the people who used it. Instead they hired people from an overseas call center to build it. I’m not knocking their choice to save money, but I definitely feel it would have been used more if…[Read more]

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    Amanda Nunan posted a new activity comment 6 months, 2 weeks ago

    I will say the girls in my old office used to get together and watch The Bachelor every week. While I will be honest, I don’t get it, I could tell that they enjoyed the discussions more than the actual show. Social media has made it easier for everyone to watch together and also catch up if you missed anything. I am glad that TV has gotten a new…[Read more]

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    Amanda Nunan posted a new activity comment 6 months, 2 weeks ago

    I get that isolating your voice on a contained platform is questionable, but isn’t that the problem people had with 4chan and 8chan, which lead to the rise of the QAnon movement. I think the largest issue with these ideas being on open platforms is that they convince people who might not have otherwise listened to them before. I see it more like…[Read more]

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    Amanda Nunan posted a new activity comment 6 months, 3 weeks ago

    I remember back in the day there used to be groups with excessively long titles. I really like that Facebook has groups because I can now use them for things like meeting up with friends or talking to people who share similar interests with me. It does remind me a little bit of Reddit, where each subreddit is dedicated around one topic or thought.…[Read more]

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    Amanda Nunan posted a new activity comment 6 months, 3 weeks ago

    I am not shocked they are rebranding, but I don’t think it will make much of a difference in the long run. Facebook is trying out outrun the negative stereotypes that are associated with it, but people still continue to use the platform as well as Instagram. I think people will continue to call it Facebook, continue to use it, and they won’t care…[Read more]

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    Amanda Nunan wrote a new post, A Vision for Social Media Listening: Warby Parker, on the site Amanda Nunan 7 months, 1 week ago

    I have worn glasses since I was in kindergarten. The trip to the optometrist was an annual visit that I dreaded, because I always needed a new prescription, which meant new glasses. Picking out glasses was […]

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    Amanda Nunan posted a new activity comment 7 months, 1 week ago

    This is a big issue I have with a lot of companies. A lot of companies will wait to be “innovative” and watch other smaller companies to see how they will succeed or fail before making a change to themselves. As for your question, I think when it comes to competitors having different cultures, a really good example for me is in sales. I don’t have…[Read more]

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    Amanda Nunan posted a new activity comment 7 months, 4 weeks ago

    Great post Mo. This is so amazing. I remember as a child, whenever we had to travel to visit my grandparents (a 4 hour drive). The only way my mother made the drive with three children, was playing the Harry Potter audiobooks. One of my favorite podcasts’ came out with a book and I bought it as an audiobook, because I love the emotion that you can…[Read more]

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    Amanda Nunan posted a new activity comment 7 months, 4 weeks ago

    I know that this was a huge driver behind Instagram taking down the like numbers for people to view. I agree though that social media can really become a problem to mental health. Too many people feel like they aren’t “living their best life” or try to keep up with the Joneses. I hope that we can find a way to balance social media, without it…[Read more]

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  • Profile picture of Amanda Nunan

    Amanda Nunan wrote a new post, The Rise of the K-Beauty Industry, on the site Amanda Nunan 8 months ago

    The very first time I heard about K-Beauty was on Reddit, talking about the 10-Step Skincare Routine. In the past 10 years, the beauty industry has seen a surge of cosmetic brands exploding from South […]

  • Profile picture of Amanda Nunan

    Amanda Nunan wrote a new post, Brand Positioning & Brand Profile, on the site Hometown Digital 8 months, 1 week ago

    Media: Everybody’s Hometown, ready to welcome everybody back

    What are some basic facts about Media?
    Media Borough is the County Seat of Delaware County, PA. With weekday activity at the County Court House, M […]

  • Profile picture of Amanda Nunan

    Amanda Nunan wrote a new post, Hometown Digital Company Profile, on the site Hometown Digital 8 months, 1 week ago

    Site Design | Social Media Planning | Mobile Marketing | Data Analytics
    We are a group of passionate, creative professionals who’ve spent our professional careers deeply involved in all things Digital M […]

  • Profile picture of Amanda Nunan

    Amanda Nunan wrote a new post, Client: Media Business Authority, on the site Hometown Digital 8 months, 1 week ago

    “Encourage economic growth, improve positive visual impact, sustain and nurture business development, and help increase Media Borough business patronage through activities and programs that enhance the […]

  • Profile picture of Amanda Nunan

    Amanda Nunan posted a new activity comment 8 months, 1 week ago

    I’ve never really understood the appeal of NFT’s. At some point people are going to rip it, copy it, share it, or upload it and then what value does it have? At least with a physical item you can hold it and show proof that you are the owner of it. But to have that in a digital space just seems silly to me. I guess I see NFT’s as the art world’s…[Read more]

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Fox School of Business

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1810 N. 13th Street
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