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Maddie Donnelly

Just another Master of Science – Digital Innovation in Marketing site

Fox School of Business

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Chick Fil A Business Process

July 28, 2021 By Maddie Donnelly Leave a Comment

Ever since the first class for Process Improvement, I'm pretty sure I'm not the only one who thinks about every process that may happen in our day to day life now. We originally went over the process of ordering a hoagie on the screen systems at Wawa. I thought today, it would be fun to talk about the process in which allows us all to "Eat Mor Chikin," Chick Fil A. Chick Fil … [Read more...] about Chick Fil A Business Process

Is Your Data Under Attack?

April 17, 2021 By Maddie Donnelly Leave a Comment

If you have a Facebook, Linkedin, or Clubhouse account, there is a possibility that your data may being sold on the internet. This has become a big topic of discussion over the past two weeks. Even with very minimum information taken and even though it may be public already, there is sill the potential of your other accounts being hacked or even your identity stolen (1). … [Read more...] about Is Your Data Under Attack?

Love is in the air and so is coronavirus

February 17, 2021 By Maddie Donnelly Leave a Comment

Usually Valentine's Day revolves around a dinner reservation with a significant other, or a wine night with your Galentine's. However, due to the worldwide pandemic and following the guidelines of the CDC, it's still recommended to socially distance to prevent the spread of Covid-19. Luckily, brands have adapted their marketing campaigns to remind people to stay home and order … [Read more...] about Love is in the air and so is coronavirus

Can’t go to a gym because of a worldwide pandemic?

December 11, 2020 By Maddie Donnelly Leave a Comment

The pandemic has affected anyone and everyone in their own way. Staying home to quarantine might have turned people to snacking a little extra because they're just bored, or have anxiety and stress about the outcome of covid-19. The pandemic also caused a lot of gyms to close, and quarantine might have made one unmotivated to not go on a run or go outside for fresh air and … [Read more...] about Can’t go to a gym because of a worldwide pandemic?

‘The Social Dilemma’

December 10, 2020 By Maddie Donnelly Leave a Comment

Most of us may know about the new documentary, "The Social Dilemma," about the negative effects social networking has on humans, which was released back at the beginning of this year on Netflix. I know we talked about it in class since one of our topics for an Innovation Now posts for MKTG 5604 was based on data privacy. This documentary showed us a better look at how social … [Read more...] about ‘The Social Dilemma’

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  • Augmented Reality and Social Media
  • The Real Power of Influencers
  • Cookies is for Retargeting
  • UX of the Olympics
  • Does Anyone Else Remember the Covid Madness?
  • Chick Fil A Business Process

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