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Lauren Moreno

Master of Science – Digital Innovation in Marketing site

Wearables

The Long Journey: Bringing a Wearable to Market

November 13, 2015 By Lauren Moreno Leave a Comment

The Long Journey: Bringing a Wearable to Market

Today, I had the opportunity to talk with the CEO of a new startup (based in Philadelphia) in the wearable industry. The product is a modern looking cuff made of brass, which covers a 2” long circuit plate. At this point, the startup is still in the early stages of bringing their product to market… and it is a long journey to market. For those interested in taking this journey… … [Read more...] about The Long Journey: Bringing a Wearable to Market

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