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Kathleen Zacrep

Just another Master of Science – Digital Innovation in Marketing site

Fox School of Business

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Why UX Design Is So Important During COVID

August 5, 2020 By Kathleen Zacrep Leave a Comment

Many companies have had to adjust to COVID and the digital transformations that have taken place over the past several months. Many consumers have turned to e-commerce and shopping online to avoid human interaction. There's been a 129% year-over-year growth in U.S. & Canadian e-commerce orders as of April 21 and an impressive 146% growth in all online retail orders. Now … [Read more...] about Why UX Design Is So Important During COVID

Grocery Shopping – Love or Hate?

August 5, 2020 By Kathleen Zacrep Leave a Comment

Nearly 80% of consumers in the United States have shopped for groceries online during the pandemic. As someone who has worked in the grocery industry for the past five years, those numbers are astronomical to us. According to SuperMarketNews.com, online grocery sales are projected to grow 40% in 2020. Grocery delivery websites have not always been the most user friendly, they … [Read more...] about Grocery Shopping – Love or Hate?

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Recent Posts

  • Influencer Marketing with COVID
  • Social Media Marketing During COVID
  • Is Influencer Marketing Worth It?
  • Why UX Design Is So Important During COVID
  • Agile Marketing and COVID
  • Grocery Shopping – Love or Hate?

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