The rise of influencers on social media platforms and beyond has brought a new wave of innovation when it comes to marketing. Instead of A-list celebrities promoting the latest products or paying for expensive, elaborate advertisements, businesses have turned to influencers of all calibers to connect with current or new consumers. Shifting gears allows the company to have … [Read more...] about The Rise of Influencer Marketing and Its Future
Marketing
The 5 C’s of Slunks and One F?
In this post, we're going to analyze one of my favorite up-and-coming athleisure brands called Slunks and ponder, "what's next?" We’ll start with Company first… Slunks was originally created by Chris Reames and Marcus Hairston and introduced at the Manhattan Beach Six-Man volleyball tournament in 2017. Slunks is a unique clothing brand because the clothing is made from … [Read more...] about The 5 C’s of Slunks and One F?