In September 2021, the global sales enablement Saas company Salesloft dropped a major rebrand. They completely changed their visual identity and brand story.  What was once your typical blue, sans serif logo was now a sophisticated chartreuse and forest green.  Image Source   Background In 2020, as businesses shifted to remote work and their strategies changed … [Read more...] about Goodbye SaaS Blue: Salesloft Rebrand 

An infographic is a group of data visualizations that tell a story. They are used to communicate, educate and inform. A data visualization is a visual representation of data or information.  In a world where data is everywhere and there is a ton of it, data visuals and infographics are vital for sharing information with individuals to process and understand large sums of … [Read more...] about Pros and Cons of Infographics

AI meets IoT in the Future of Smart Homes   Image source: IoT Times In 10 years, your house will know where you are - you’re being tracked on your phone. Your thermostat automatically adjusts to your desired temperature before you arrive. When you get home, your car starts charging from the solar panels on top of your garage. There’s a package that was delivered … [Read more...] about The Future of Smart Homes

1 in 5 Philadelphians face food insecurity. Philadelphia has the most poverty of any of the 10 biggest cities in the US. With high rent and the low minimum wage, many Philadelphians are spending the majority of their income on housing.  As a result, 302,685 people are struggling with hunger in Philadelphia.  But community volunteers are working to change that. Since … [Read more...] about Strategy: The Future of Community Fridges