Summary
Forward-thinking marketer passionate about exploring the intersection of technology and marketing in order to develop and deliver communication strategies and compelling content that improves experiences and drives business objectives.
Professional Experience
Temple University Health System, Philadelphia, PA
HR Communications, Wellbeing Engagement Manager: 2014 – Present
Summary: Recommend, develop, implement and monitor strategies, programs, communications and tools that educate the workforce on the integration between employee wellbeing and HR strategy to advance organization and operational business unit goals. 2014 – Present
SAP, Newtown Square, PA
Communications Lead, Global Marketing Business Information Office (Reisman Consulting Group): April – December 2014
Summary: Short-term contract providing initial communications support for the organization’s transformational efforts.
CIGNA, Philadelphia, PA
Director, Employee Communications: 2012-2014
Summary: Strategic planning, development and implementation of global communications programs to create interest, awareness and participation in company benefit programs to increase engagement and reduce costs.
SAP, Newtown Square, PA
Communications Lead, Global Marketing Operations & Process Office (Reisman Consulting Group): 2010-2012
Summary: Long-term contract to provide strategic communications planning and execution to create awareness and enthusiasm for multi-year global marketing process re-engineering program.
CIGNA, Philadelphia, PA
Communications Consultant, Human Resources & Services and Information Technology (Reisman Consulting Group): 1999-2008
Summary: Long-term contract developing and executing communication plans for organizational design, change management, employee benefits and compensation.
Education
M.S., Digital Innovation Marketing, Temple University Fox School of Business
- Distinguished Scholar Award, Fox School of Business, Temple University, January 2020
- Coursework:
- Data Analytics/Business Intelligence
- Digital Brand Management
- Digital Innovation in Mobile Marketing and Communication
- Digital Marketing
- Information Technology Management
- Process Improvement and Innovation
- Social Media Innovation
- User Experience Design
Google Analytics Individual Qualification
- Issued April 2019, Expires April 2020, Credential ID 30440498
Hootsuite Platform Certification
- Issued October 2019, Credential
M.A., Journalism, Temple University, Philadelphia, PA
- Crisis Communications; Public Relations Writing; British Mass Media Seminar (London, England)
B.S., Marketing & International Studies, La Salle University, Philadelphia, PA
- La Salle in Europe: University of Fribourg, Fribourg, Switzerland
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