Do you ever stop and think, "wow . . . we really have it easy these days?" Yes, the stay-at-home orders, lack of travel, and COVID-19 doesn't make life a walk-in-the-park now. The uncertain economy and the pending election creates a higher state of anxiety, but it could be a lot worse. I had one of those "it could be a lot worse" moments during the summer. It was movie … [Read more...] about What Would A Dot Ham Say? My Interview with a Real Hamilton
We're here and we're almost done, but then what? No matter the situation, this question arrises near the end of almost every journey. Currently, I'm getting ready to enter the final semester of the Digital Innovation in Marketing (DIM) masters program. But then what? After I applied and decided to pursue this higher education degree, I began getting all the typical … [Read more...] about But then what?
In 72 hours our world changed: Our country shutdown the majority of international flights, all sports leagues suspended their seasons, kids in Ohio started a 3 week “coronacation,” and we learned what the terms “social distance” means. How should brands react in a crisis? To understand your customer, you need to start with empathy. I'm not diving into a design … [Read more...] about Covid-19: Brand Management in a Crisis
Growing up, our family went to Thanksgiving dinners that had two tables: the adult table and the kids table. As a kid, I couldn’t wait to sit at the adult table, but as an adult, I consistently tried to talk my way back to the kid table. My Thanksgiving table seemed more like this classic SNL skit: Where does the Internal Communications group sit in your company? I … [Read more...] about Who is Sitting at the Big Kids Table?
Follow the money! It’s a catchphrase that started in the 1976 classic “All the President’s Men.” When looking for the next industry that I think is prime for disruption, I followed the money. According to Fortune, in 2018, six of the top eleven most profitable companies in the world were financial institutions. Yikes! One of the biggest disrupters to our banking system … [Read more...] about Innovation Now! Zuck Bucks and Dimon Dimes Disruption