Up until 2019, I never realized the people that went online to promote a brand or product had a name, let alone received some type of compensation for it. Luckily enough for me, through my current role, as an Associate Brand Manager I was able to learn more about influencers hands on. In 2020, I was tasked to execute a retail specific influencer program. Quite frankly, I was … [Read more...] about Influencer Marketing 101
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