It’s no surprise that mobile usage is at an all-time high these days. Since 90% of the mobile time by users in the US is in apps (1) it’s interesting to look at mobile privacy and how much our apps know about us. On average, smartphone users today have between 60 and 90 apps installed on their devices (2). Every time you download an app there are terms and conditions that … [Read more...] about Do Our Apps Know Too Much?
When a company faces a crisis, how they handle it determines how they will be perceived. If they are transparent then consumers feel as though they are trustworthy. If they don’t seem honest the popular opinion of them will plummet. The perfect example of this is back in 2016 when United Airlines passenger, David Dao, was dragged off an overbooked flight. If you’re not familiar … [Read more...] about The Importance of Transparency in Business
When you mention “influencer marketing” to the first thing that pops into my head are those ads for FabFitFun boxes on Instagram, typically shown by people who were on popular reality shows like the Bachelor/Bachelorette. So, when I think about whether or not I’ve allowed these types of people to influence my buying habits I initially jump to say “no”. However, this is not the … [Read more...] about How Influencer Marketing is Changing the Game
As a store manager, I know how important it is to manage team morale. If your team has a low morale then your project will suffer and things don’t get done on time. When we are managing a project how do we ensure that things get done on time and our employees are being effective in their work? It is important to consider morale at the beginning when you are planning a project … [Read more...] about Building Healthy Teams
If you’re like me, you don’t always like change. So, when it comes to my technology I’ve found that I like Apple products over Android products. However this wasn't always the case. Initially I thought Apple was just something people bought for status or so that they could say they had the latest technology. But it wasn’t until I bought my first iPhone in college that I … [Read more...] about The Importance of Consistency in Design