Social Media is a critical aspect of every business. Without social media, it is significantly more difficult for businesses to connect with customers on a personal level. Employers face a crossroads on whether to limit employee social media use or empower employees to be vocal representatives of the company online. Both decisions have positives and negatives, and … [Read more...] about Social Media Policies Are Important
Social Media
Random Acts of Social Media are Ineffective
Social media is a robust and valuable tool for any size business, however establishing a social strategy can be a very overwhelming experience. Most marketers understand the importance of having a social media presence, however they make the mistake of thinking that all social media channels are the same. These brands share the same content that contains the same copy and … [Read more...] about Random Acts of Social Media are Ineffective