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Damarah Brown

March 15, 2019 By Damarah Brown Leave a Comment

Allow Me to Reintroduce Myself, I’m the New CIO

handshake photoDigital transformation and data, excuse me, big data, are changing every aspect of the world. In this program, we often discuss how digital transformation is changing the marketing world. More specifically, how the role of the CMO is evolving. We even discuss how the CMO must learn how to collaborate and understand the CIO. Yet, we rarely discuss how the role of the CIO is changing.

The lines between business and technology are becoming more blurred every day. To combat with new business models, CIOs are becoming strategic in their thinking. They are no longer just concerned with IT issues. Wilczeck (2017) states that “a whole new range of tasks is being put onto the CIO’s shoulders, requiring additional capabilities and demanding much greater emphasis on areas such as innovation or crafting and orchestrating digital ecosystems”. CIOs are strategically identifying opportunities to redefine both the customer and employee experience. The role of this person is no longer supporting the business with IT efforts, but implementing strategies and technologies to constantly disrupt and create new value and meet business demand. The new and improved CIO must work closely with the CMO to help identify new digital marketing trends. Bill Allison believes that the new CIO must be:

  1. A Strategist Business man photo
  2. A Catalyst
  3. A technologist
  4. An Operator
  5. Always Looking Towards the Future

Indeed the role of the CIO may seem so different than it has in the past, that it may seem like it is going away, but it is not facing extinction. In fact, Bendor-Samuel (2019) argues that changing business landscape is only strengthening the role. The CIO has to remain agile and embrace transformational technologies all while balancing the connection and collaboration with others.

As digital operating models continue to reshape the world, I wonder what new C-suite roles will emerge.

References

Bendor-Samuel, P. (2019, January 30). How The CIO Role Must Change Due To Digital Transformation. Retrieved March 15, 2019, from https://www.forbes.com/sites/peterbendorsamuel/2019/01/30/how-the-cio-role-must-change-due-to-digital-transformation/#15e38ae368be
Bill Allison, D. C. (2015, August 07). The New Role of the CIO: Innovator In an Ever Evolving Business World. Retrieved March 15, 2019, from https://www.wired.com/insights/2014/04/new-role-cio-innovator-ever-evolving-business-world/
Staff, C. (2019, January 30). Winter 2019: State of the CIO. Retrieved March 15, 2019, from https://www.cio.com/article/3335497/winter-2019-state-of-the-cio.html
Wilczek, M., Wilczek, M., & IDG Contributor Network. (2017, October 13). The changing role of the CIO – from operating IT to orchestrating IT. Retrieved March 15, 2019, from https://www.cio.com/article/3209721/the-changing-role-of-the-cio-from-operating-it-to-orchestrating-it.html

 

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