Christine Williams
Philadelphia, PA | 610.914.6821 | tuk36081@temple.edu | www.linkedin.com/in/christinetase
SUMMARY OF QUALIFICATIONS
A high-energy, analytics-driven Marketing Professional with strong organizational, creative, and interpersonal skills. Proven strengths working in a fast-paced environment and managing multiple projects at once. Practical experience executing a multi-channel marketing strategy.
HIGHLIGHTS
- Campaign Strategy & Execution
- Social Media Strategy & Execution
- Presentation & Graphic Development
- Brand & Content Development
- Project Management
- Corporate Marketing Strategy
- Event Coordination & Management
- Analyst Relations Strategy & Coordination
PROFESSIONAL EXPERIENCE
LiquidHub, Inc.
Marketing Manager | April 2014 – Present
- Develop and execute outbound marketing campaigns to generate new business, build brand awareness, and support sales team
- Manage and organize trade shows for 10-15 large events per year including booth messaging and design, happy hours/lunches, promotional items, shipping, and booth staff training
- Execute the corporate marketing strategy through website, corporate deck, sales presentations, and sales training, collateral, conferences, and events
- Generate content alongside SMEs for all corporate marketing materials – website, datasheets, and sales decks
- Coordinate analyst interactions (scheduling, presentation materials, messaging) resulting in 7 company mentions in 8 months including a Forrester Wave
No More Kids with Cancer
Digital Marketing Contractor | February 2017 – Present
- Execute social media campaign for the Mustard Challenge (similar to ALS Ice Bucket Challenge) and Foundation
- Develop social and Google AdWords strategy for Mustard Challenge and Foundation
- Manage deliverables between volunteers from creative agency, PR agency, website developers, and board members
- Create and design content for email outreaches to the foundation’s distribution list
- Analyze social media results across Facebook, Twitter, Instagram, GoogleAnalytics, and Squarespace
EDUCATION
Northeastern University, Boston, MA
Bachelors in International Affairs
Minor: Business Administration
Fox School of Business, Temple University, Philadelphia, PA
MS Digital Innovation in Marketing
Graduation December 2019
SKILLS
Microsoft Office Suite, Salesforce, Salesforce Marketing Automation – Pardot, Adobe Suite (Photoshop, Illustrator, Indesign, Premiere), Social Media (Facebook, Twitter, LinkedIn, Instagram), Hootsuite, Keyhole, GoogleAnalytics, Google Adwords
ORGANIZATIONS
NCAA Division I Field Hockey Team Captain, Founder and Leader of the Philadelphia Pardot User Group, GPCC YPN Philly, LEAD 360: Women’s Leadership Group.
Leave a Reply