In this post, I want to touch on a topic that has been rebought into my life due to a new professional opportunity I chose to pursue. And that is email marketing. I recently had the opportunity to work as an email marketing coordinator for a fashion company. In this role, I coordinated end to end production of the emails (which where sent out 2-3 times a day), analyzed each … [Read more...] about SPAM? Email Marketing in 2021
The One Where Fashion Met Technology
It is no surprise that technology is creeping into every sector of our lives. But in an industry such as fashion, with its rather narrow-minded vision led by historic executives, technology infusion has been slow. Sure retail is moving online, but that has been the case. With pandemic permanently shutting down many large corporations, retailers such as Men's Wearhouse are … [Read more...] about The One Where Fashion Met Technology
Can Cities Out Smart Us?
Develop a post on your take on it … You could argue for/against IoT as a disruptive technology. You could find an industry & explain why you believe IoT will disrupt it. Be sure to discuss implications for marketing strategy professionals, and how they should adapt to the disruption that you write about. (A quick google news search for “IoT disruption” will … [Read more...] about Can Cities Out Smart Us?
Photoshop is Allowing You to Turn Back Time with a Click of a Button
Photoshop Allowing You to Turn Back Time with a Click of a Button... well more like the slide of a lever. At the annual MAX conference this year, Adobe released the newest set of updates that would be added to their creative cloud applications. This is all within their bigger plan to implement more AI capabilities. With these new features, users can change the subject' head … [Read more...] about Photoshop is Allowing You to Turn Back Time with a Click of a Button