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I’m passionate about achieving business results through digitally-driven marketing strategy. Experienced in leveraging cutting-edge digital technology platforms to launch integrated marketing campaigns for a Fortune 500 company, a global non-profit association, and a vertically-integrated leisure travel company. I am a highly-skilled digital marketer with 10 years+ of experience across B2B and B2C. I can bring fresh strategic vision and value to organizations.
Areas of Expertise: Content Development, Customer Acquisition/Retention, Digital Media Buying, Display Advertising, Email Strategy, PPC, Social Media Community Management
Key Software: Adobe Analytics, Adobe Experience Manager, Coremetrics, DoubleClick for Advertisers and Publishers, Eloqua, Google Analytics, JIRA, Salesforce, Sitecore, Watson Campaign Management (Silverpop), Various Social Media Channels