• Skip to primary navigation
  • Skip to main content
  • Skip to footer

Clean Ocean Action

  • Client – Clean Ocean Action
    • Project Proposal
    • Brand Profile
    • Updated Channels
    • Current Digital Assets
    • Competitive Analysis and Market
    • Data & Process Model
    • Digital Analysis
    • Project Plan
    • User Experience/Prototype
    • #COACleansUp Digital Campaign
  • Presentation
    • Deck
    • Team Evaluations
  • Memo to Company Leaders
  • Company Profile – My Digital Unicorn
    • Our Team
  • Minutes
You are here: Home / Updated Channels

Updated Channels

[youtube https://www.youtube.com/watch?v=FuqVECREgt4]

 

Considerations for Digital Channels

Millennials/GenZ Don’t Find COA Until it’s too Late

Why this Target

New Target: Meet “Emma”

 

Current Digital Assets

 

 

 

Current State: Website + Mobile

 

 

Building Social Media for a Purpose

Current State: E-mail

 

 

 

 

Using E-mail to Highlight Wins

 

 

Same Content + Voice, Different Social Platform

 

 

 

 

Content Strategy Objectives to Build a New Audience


 

 

SEO Strategies to Drive Website Traffic

 

 

 

 

PPC Tactics to Increase Visibility and Awareness

 

 

COA’s Path to the Future

 

Use Digital Channels to Proactively Reach Target

Reader Interactions

Leave a Reply Cancel reply

Your email address will not be published. Required fields are marked *

This site uses Akismet to reduce spam. Learn how your comment data is processed.

Footer

Copyright © 2023 · Matthew Beauchesne
Disclaimer: The information included in e-portfolios are posted and maintained by the applicable student. Temple University makes no representation as to the accuracy or currency of this information.